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July 7, 2025
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Marketing

Mythbusting Gen Z: The truth behind this buzzing generation

January 28, 2022

Brands and retailers can reach Gen Z by seamlessly integrating the digital and physical channels while using messaging that resonates. Image credit: Nordstrom

 

By Nora Howe

Gen Z is a hot topic, especially when it comes to fashion, social platforms and digitalization, but with widespread talk comes a few misconceptions about the cohort.

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  1. Louis Vuitton explores China for travel campaign
  2. Global Fashion Agenda, Deloitte launch Fashion Impact Toolkit
  3. TikTok reshaping luxury buying behavior, new research finds
  4. London centers Moncler pre-fall 2025 campaign
  5. 1stDibs appoints new chief marketing, product officer
  6. Louis Vuitton releases exclusive chocolate bar
  7. Rolex marks 47 years as official Wimbledon timekeeper
  8. Moynat opens second Paris boutique
  9. New documentary offers rare look inside service culture at Mandarin Oriental
  10. Supporting UNICEF, Louis Vuitton assigns new face to jewelry line
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