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Fragrance and personal care

Natalie Portman, Rihanna join Dior in declaring what they would do for love

August 29, 2017

Dior Love Chain features brand ambassadors. Image credit: Dior

 

By Jen King

French fashion house Christian Dior is asking its social community what it would do for love through a charitable act of kindness.

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  1. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  2. IWC celebrates ambition with Lewis Hamilton
  3. Louis XIII gets a taste of gamification with immersive experience
  4. Lexus sparks creativity through musical, multichannel campaign
  5. Gucci offers consumers stylish avatars in gaming collaboration
  6. WatchBox expands into Switzerland with headquarters
  7. Marriott inspires in global, multichannel Bonvoy campaign
  8. Consumers are mobile gamers, mobile gamers are consumers
  9. Christofle explores royal heritage in artistic campaign
  10. Zegna reports solid growth in H1, nears pre-pandemic levels
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