Automotive
April 15, 2025
Positioning freedom from legacy as a competitive advantage, the “Blank Canvas” initiative will run in the U.S. market through the end of April. Image credit: Genesis
By Amirah Keaton
South Korean automaker Genesis is offering a fresh perspective on luxury mobility.
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","iv":"0717ca2eae9c6b7eb7763854760d5e1f","s":"4566f353cc3f988d"}
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