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Mobile

Neiman Marcus drives foot traffic in stores via mobile ad

August 9, 2013

 

By Jen King

Department store chain Neiman Marcus is driving traffic to its bricks-and-mortar locations and ecommerce site by promoting an ongoing sale through a mobile banner advertisement found on Condé Nast’s Vanity Fair’s mobile site.

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  1. Ennismore picks Bangkok site for first-in-region SLS Residences
  2. Dior builds five-story statement flagship in Beijing
  3. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
  4. Happy Holidays!
  5. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  6. Luxury Unfiltered: How AI undermines the essence of luxury
  7. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  8. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  9. Louis Vuitton shares names of final Watch Prize contestants, jury members
  10. With ‘My Call,’ Rémy Martin finds meaning in new milestones
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