Mobile
March 28, 2013
By Tricia Carr
Online retailer Net-A-Porter is feting the 15th anniversary of fashion house Matthew Williamson with mobile marketing efforts that incorporate Instagram and Twitter.
{"ct":"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","iv":"3c4eb361c250cb391174f41d30e15b1b","s":"247478f3104018d5"}
Share your thoughts. Click here