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News briefs

BMW, Dior, Yves St. Laurent and Burberry – News briefs

December 9, 2010

 

By Rachel Lamb

bmw185Today in luxury marketing:

BMW on track to retain premium sales crown in 2010

BMW AG appears on track to retain its crown as the world's best-selling luxury car maker this year after its core brand posted a 20 percent rise in sales to 108,187 cars in November, fueled by a growing number of affluent Chinese customers and a recovery of the U.S. market, according to the Wall Street Journal.

Click here to read the entire story on Wall street Journal

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