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While luxury buyers are primarily older, millennials will soon make up 40 percent of all luxury purchases, according to research from Bain & Company and online retailer Farfetch.
Agenda totally updated. Find out how Lamborghini and Crystal are wooing Gens X, Y and Z. Daylong event offers in-depth insights, research and analysis from luxury experts on younger affluents who emphasize experience over acquisition, digital over physical, and choice versus loyalty. Speaker list, agenda and registration link in article.
Men's fashion and accessories brand Soul of Nomad is hoping to bring some luxury chic to California's Silicon Valley with its latest luggage collection.
U.S. fashion label Michael Kors’ “The Walk” campaign has reemerged with new faces, a model and actress, and a series of on-site and online activations to interact with fans.
Scottish distiller The Macallan has paired with Steven Klein to release a limited-edition Scotch whisky and never-before-seen imagery taken by the photographer.
Luxury Daily's live news from April 17 - Luxury flocks to upscale shopping destination Ginza Six; Rolls-Royce taps students to create special experiences for bespoke division; Stuart Weitzman brings bridal footwear in-stores; Harper’s Bazaar compiles retrospective book for 150th anniversary; Prada readies resort city boutiques ahead of summer holidaymakers.
Today in luxury marketing - The coed conundrum: Men’s sometimes gets lost in dual-gender shows; Neiman Marcus finds even wealthy shoppers want better deals; Move over Dubai: Doha is about to be the Middle East's next big destination; Tesla surpassing GM? Only on Wall Street.
