Luxury Daily, Aug. 9, 2021 – In 2021, there are ambassadors for every brand

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August 9, 2021

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Marketing In 2021, there are ambassadors for every brand
For luxury brands seeking a famous face to attach to its product, the current landscape provides a myriad of effective ambassadors. Entire article

Retail Neiman Marcus ‘re-introduces’ itself with fall fashion campaign
U.S. department store chain Neiman Marcus is celebrating consumers’ optimism as they re-discover a changed world with an optimistic multichannel campaign. Entire article

Fragrance and personal care Prada reveals innovative fragrance film starring Jake Gyllenhaal
Italian fashion label Prada is setting sail with its newest ambassador, actor Jake Gyllenhaal, in its newest fragrance effort. Entire article

Travel and hospitality Marriott relaunches Moments platform with unprecedented experiences FREE
Hospitality group Marriott International is helping travelers make up for lost time in the relaunch of its Marriott Bonvoy Moments platform, aiming to offer unforgettable experiences. Entire article

Home furnishings

Webinar: Off the wall: Trends in color, paint and wallpaper FREE

Register now for this free webinar Aug. 11 at 11 a.m. to noon ET (New York time) focused on the role that color, paint and wallpaper play in luxury homes as consumers spend more time multitasking from their residences and look anew at what is around them. Speakers include noted interior designer Julia Buckingham, Patrick O’Donnell, the global brand ambassador for leading paint and wallpaper brand Farrow & Ball and Amy Vroom, interior designer at The Residency Bureau. Join us! Entire article

Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE
We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire article

News briefs Richemont, De Beers, Langham Hotel and US emission standards
Luxury Daily’s live news: Richemont makes changes to board, looks to evolve governance; De Beers revenue up 141pc, diamond demand surges; The Langham ‘raises the curtain’ on New York; Automakers praise new Biden administration vehicle emissions standards. Entire article

Marketing How Gen Z anxiety is shaping the China market
Gen Z’s comfortable lifestyle comes with pressures to maintain the pace of growth introduced by their older counterparts. Entire article

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