| | Retail Luxury companies consolidate but diversify offerings: report  |  When it comes to mergers and acquisitions in the luxury business, many companies are consolidating and expanding into new markets and sectors to better cater to diversifying interests. Entire
article |
| Marketing Crack the omnichannel code to win: Brizo exec FREE |  NEW YORK – Despite behavioral differences across generations, all luxury buyers are united in a sense of discernment and a quest for quality. Entire
article |
| Apparel and accessories Valentino sparks the question: Is creepy the way to sell fashion? |  Italian house Valentino’s spring/summer 2019 campaign focuses on extremes, but its high-fashion motif can send chills up viewers’ spines. Entire
article |
 | Marketing Facebook consolidates conversations, adds visibility for brand pages |  With luxury brands turning to multiple platforms to interact with consumers, Facebook is catering to businesses by making it easier to manage these conversations and giving brands greater ability to engage with fans. Entire
article |
| Blog Top 5 brand moments from last week |  As the famous groundhog declares an early spring, brands are hopping to it with many releasing their spring/summer campaigns in interesting ways. Entire
article |
| Webinars Luxury Daily launches Luxury Roundtable webinar series FREE |  Luxury Daily is pleased to announce the launch of its Luxury Roundtable webinar series focused on the key luxury sectors and issues of the day with analysis and insights from the top executives in the business. Entire
article |
| Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE |  This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
article |
| Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE |  Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 80,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
article |
| News briefs Hermès, L’Oreal, Vogue, Farfetch, Estée Lauder and Madison Avenue – Live news |  Luxury Daily's live news from Feb. 8 - Hermès sales up 7.5pc in 2018; L’Oreal’s billion-dollar brands see double-digit growth; Vogue extends fashion influence into bridal salon; Stella McCartney joins Farfetch’s startup program; Estée Lauder plays with femininity in cheeky cosmetics campaign; Madison Avenue focuses on tradition for Chinese New Year celebration. Entire
article |
 | News briefs Rodeo Drive, Shiseido, fashion ethics and Mercedes – News briefs |  Today in luxury - Luxury companies want to buy Rodeo Drive; Shiseido posts record full-year profit and sales; There's a strong ethical case for wearing leather and fur; Mercedes sees new A-Class sedan boosting sales amid SUV craze. Entire
article |
| Marketing Book excerpt: Meet the HENRYs |  The millennial High-Earners-Not-Rich-Yet (HENRY) consumers are the next-generation customers that every luxury brand manager, marketer and retail executive needs to know and know well. Here is an excerpt from the latest treatise on them: Pamela N. Danziger’s new book, “Meet the HENRYs: The Millennials that Matter Most for Luxury Brands.” Entire
article |
|
|
| | | |
|
