The global luxury market has now reached an era of single-digit growth. However, as the rest of the world stabilizes, the Indian growth story is hard to discount.
The United Kingdom’s European Union referendum vote caused the pound to decline in value and, as a result, affluent Chinese are finding the country an attractive travel destination, according to a report by Hurun.
Models and athletes are popular choices for brands seeking a famous spokesmodel, with individuals in these two professions dominating rankings of the top 20 celebrity endorsers.
German automaker BMW is showing off the superior creativity it takes to design its 7 Series model through an innovative installation that projects onto the vehicle itself.
Preparing for a year of tumult, Luxury Daily surveyed experienced luxury insiders to gain insights into what marketers can expect in 2017 with geopolitical issues, customer acquisition and retention challenges, media and marketing shifts, and, most important, evolving consumer consumption patterns affecting products and experiential offerings.
Luxury Daily's live news from Jan. 25 - Alexandra Shulman steps down as British Vogue editor; Tag Heuer cements cycling affiliation via trio of partnerships; Aquazzura begins relationship building early with mini-me line; Four Seasons creates development position as it expands portfolio.
Today in luxury marketing - Gucci looks like fashionable pick for luxury rebound; Lanvin said in talks with Qatari investor; Hurt by note ban, luxury brands seek rental reduction from malls; 2 German, 2 US luxury car makers shut out of best resale value lists.
