| | Marketing Luxury brands pig out for Chinese New Year  |  As Lunar New Year approaches, luxury labels are leaning in to the Chinese zodiac with products and marketing starring pigs. Entire
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| Apparel and accessories Fendi fetes friendship, Baguette as timeless |  Italian apparel and accessories label Fendi is celebrating friendship and fashion in a playful new video series centered on its iconic Baguette. Entire
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| Retail Retailers catching up to consumers’ digital expectations |  As consumers seek to shop in environments that are digitally integrated, retailers are playing catch up when it comes to technology such as augmented reality and video conferencing. Entire
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 | Travel and hospitality Feadship turns to storytelling to stand out on the sea FREE |  Feadship Royal Dutch Shipyards is spotlighting storytelling with a new campaign that looks beyond the superyachts the brand creates. Entire
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| Real estate London real estate market showing resilience: Knight Frank |  In light of the uncertainty surrounding Brexit, there are indications that the prime London residential market is headed in a positive direction. Entire
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| Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE |  Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 80,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
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| Research New! Luxury Daily’s State of Luxury 2019 report: Prosperous year, but dark clouds FREE |  This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence. Entire
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| News briefs Four Seasons, Selfridges, LVMH, Viktor & Rolf, Paris fashion and Gucci – Live news |  Luxury Daily's live news from Jan. 29 - Four Seasons details new 2019 offerings; Selfridges ushers FAO Schwarz into Europe; LVMH continues growth despite fears of China; Viktor & Rolf uses voyeurism to promote new fragrance; Paris aims to combat environmental crisis with new initiative; Gucci heightens its work fighting for gender equality. Entire
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| News briefs Fendi, Swiss watches, Amazon and Chanel – News briefs |  Today in luxury - Fendi releases a chunky low-top leather and mesh sneaker; Swiss watch exports to US end 2018 up 8.2pc at CHF 2.2 billion; Amazon to "revolutionize" shopping with "virtual changing room" app; Chanel unveils boutique in Chicago. Entire
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 | Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE |  Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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| Legal and privacy Primary importance of secondary meaning in securing powerful trade dress protection |  While trade dress can be a powerful form of legal protection, it has rigorous legal requirements, and a marketer seeking such protection needs to exploit a smart strategy to gain and maintain such protection. Entire
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