While some themes regarding luxury goods are important to all age demographics, there are many that vary from generation to generation, making it important for brands to adjust their messaging. Entire
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As part of Luxury Daily’s evolution to a paid-subscription model, we invite you to subscribe to an institution designed to be your eyes and ears in a fast-evolving luxury business. Entire
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New York- and London-based Concierge is offering a new approach and solution to affluent household staffing with the introduction of a non-member service. Entire
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A new report from Leanplum suggests that the simple addition of mobile-native emojis to push notifications can lift engagement more than even illustrations. Entire
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Register now for this key conference focused on how luxury marketers must address Gens X, Y and Z who emphasize experience over acquisition, digital over physical, and choice versus loyalty. Speaker list, agenda and registration link in article. Entire
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Luxury Daily's live news from Feb. 28 - Natalie Massenet named Farfetch co-chairman to further shake up luxury selling; Brioni CEO exits during time of transition; Ferrari extends partnership with Ray-Ban through licensing deal; Dior links with Rihanna for charitable initiative. Entire
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Today in luxury marketing - Louboutin and the law: Switzerland turns down red soles trademark request; How the psychology of income inequality benefits luxury brands; What do you buy when Trump wins? A Bentley; Cuban cigar sales rise, defying flat luxury goods market. Entire
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