Retail How can luxury take advantage of social media commerce?  |  Social media has changed the way individuals interact with each other and gain information about the world, but some of the biggest names in fashion and technology are working to make social have an equally large impact on how consumers shop. Entire
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| Marketing Loyalty programs now at core of brand-consumer relationship |  Rather than just focusing on transactional-based rewards, loyalty programs should work to develop personalized, relevant engagement with consumers. Entire
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| Strategy Register now: Women in Luxury conference New York, May 9 FREE |  Register now for the 2nd annual Women in Luxury conference New York Wednesday, May 9. Speakers include senior execs from Chanel, Apple, UBS, Bally, BMW, Richemont’s Piaget, Tiffany, Kering’s Ponant, Dodo, Pomellato and Boucheron brands, Estée Lauder, John Hardy, Links of London and Folli Follie, Boston Consulting Group, Assouline, Wavemaker, Shanker Inc., BPCM, Michael Aram, Quintessentially, Luxury Institute, Luxury Marketing Council and Centaur Media. Limited seating. Entire
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 | Apparel and accessories Roger Vivier jaunts to French Riviera for lifestyle lessons |  French footwear and accessories label Roger Vivier is proposing that a Parisian style of living is possible regardless of physical location. Entire
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| Retail BMW, Nordstrom score big on customer intimacy index |  Apple, Amazon, BMW and Nordstrom are among the top-ranked brands for brand intimacy with affluent consumers, according to MBLM’s Brand Intimacy Report. Entire
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| Home furnishings LG Signature showcases technologies’ blend of function, fashion FREE |  Appliance and electronics brand LG Signature is associating its products with a “metro classy lifestyle” through an influencer effort. Entire
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 | Marketing Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE |  The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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| Strategy Subscribe now: $12 for 12 weeks FREE |  Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
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| News briefs John Varvatos, Christofle, Alipay, DVF and Secoo – Live news |  Luxury Daily's live news from March 20 - John Varvatos solidifies omnichannel presence with localized inventory; Christofle repositions itself in brand image and management; Alipay’s expansion could grow US luxury with Chinese tourists; DVF helps at-risk youth in El Salvador for spring; Secoo targets Chinese millennials with launch of cocktail nightlife brand. Entire
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 | News briefs Luxury helicopters, Waldorf Astoria, Swarovski and Swiss watches – News briefs |  Today in luxury - How uber-luxury private helicopters are taking off; Anbang's plans for Waldorf Astoria call for fewer luxury condos; As Atelier Swarovski turns 10, Nadja Swarovski maps out the vision for its future; Improving Swiss watch exports to help mood at Basel trade fair. Entire
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