Luxury Daily, March 23, 2017 – Billionaire population shrank 3.1pc in 2016: Wealth-X

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March 23, 2017

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Financial services

Billionaire population shrank 3.1pc in 2016: Wealth-X

In the past year, the total of billionaire fortunes lost outnumbered the amount of newly minted millionaires, leading to the first drop in this ultra-wealthy population since the recession.

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Media/publishing

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Apparel and accessories

Fendi makes royalty relatable in pre-fall campaign

Fendi is promoting its pre-fall collection with a new short film showing a modern take on Marie Antoinette.

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Apparel and accessories

Dior gathers female perspectives for photography project

French fashion house Christian Dior is putting a feminine lens on its spring/summer 2017 ready-to-wear collection to mark the milestone of its first female artistic director’s debut.

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Marketing

Influencer trends suggest huge potential for luxury brands: report

Social media has become the overwhelmingly most popular platform for influencer marketing and has provided huge boosts for luxury brands, according to Sermo’s latest Global Influencer Index.

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Marketing

CSR projects work to combat, call attention to global water crisis

As many marketers feel its their duty to tap their resources in the fight for sustainability, a variety of brands are striving to make a difference for an important cause.

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Automotive

McLaren gives fans closer look at its engine’s power

British automaker McLaren is showing off the heart of its vehicles and taking fans further into its latest supercar alongside the men behind the power.

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Marketing

Save the Date: Luxury Roundtable: Engaging Gens X, Y & Z conference New York May 3

Register now for this key conference focused on how luxury marketers must address Gens X, Y and Z who emphasize experience over acquisition, digital over physical, and choice versus loyalty. Speaker list, agenda and registration link in article.

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Marketing

Sale: Luxury Daily’s State of Luxury 2017: The Insider View

Preparing for a year of tumult, Luxury Daily surveyed experienced luxury insiders to gain insights into what marketers can expect in 2017 with geopolitical issues, customer acquisition and retention challenges, media and marketing shifts, and, most important, evolving consumer consumption patterns affecting products and experiential offerings.

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Chanel, Hermès, Zenith and De Beers – Live news

Luxury Daily's live news from March 22 - Chanel puts its lens on Lottie Moss for spring/summer 2017; Hermès exceeds $5B in revenues for fiscal 2016; Zenith catches lift to Baselworld in fleet of branded classic cars; De Beers Group regains retail control from LVMH.

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News briefs

South Coast Plaza, Vogue, Las Vegas retail and Tesla – News briefs

Today in luxury marketing - South Coast Plaza’s secret sauce; A Vogue union confirmed; Wynn reduces luxury retail space at Everett casino; Tesla: Forward progress, fraught with risk?

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Columns

5 things to restore luxury back to a path of growth

Shifts in the demographics and mindset of today’s luxury consumers have brought about profound changes in the way they shop and buy and how luxury fits into their lifestyle.

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