Luxury Daily, May 14, 2021 – Gen Z, lower-tier cities driving luxury growth in China

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May 14, 2021

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Marketing

Gen Z, lower-tier cities driving luxury growth in China

As China becomes the most critical market for the luxury industry, its affluent and high-net-worth consumers remain optimistic and continue to increase spending on high-end goods.

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Marketing

Registration open for Women in Luxury 2021 eConference June 2 FREE

Register now for Luxury Daily's fourth annual Women in Luxury eConference Wednesday, June 2. Speakers include senior executives from Louis Vuitton, Saks Fifth Avenue, Apple, Moët Hennessy, Farfetch, Bal Harbour Shops, Wheels Up, Mandarin Oriental, Cosabella, Artsy, Modern Mirror, Beverly Hills Conference & Visitors Bureau, SelfSells, Coresight, McCann Worldgroup, Architectural Digest, Black Interior Designers Network and the Sedhom Law Group.

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Watches and jewelry

Bulgari taps Grammy-winning DJ for special edition watch

Italian jeweler and watchmaker Bulgari has unveiled its latest limited-edition timepiece in collaboration with American DJ and record producer Steve Aoki that touches on themes of optimism and warmth.

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Automotive

McLaren, Richard Mille emphasize speed, performance in new launch

British automaker McLaren and Swiss watchmaker Richard Mille have unveiled their latest collaboration.

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Fragrance and personal care

Il Makiage taps YouTube beauty influencer in celestial collaboration FREE

New York-based beauty brand Il Makiage has partnered with YouTube beauty guru and Instagrammer Carli Bybel to release a limited-edition Celestial Collection, as more beauty players lean on influencers to expand their reach.

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Marketing

Are China’s “Little Fresh Meat” idols losing their luster?

When it comes to representing masculinity among idols, China’s effeminate Little Fresh Meat look still dominates.

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Strategy

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News briefs

Burberry, Prada, Lyst, Rosewood and Alibaba

Luxury Daily’s live news: Burberry’s comparable store sales grow 32pc in Q4 2021; Prada announces new inclusion initiatives to support students of color; Lyst entering pre-IPO round of financing at $85M; Rosewood set to open Mexico City property in 2024; Alibaba records $109.5B in revenue for fiscal year 2021.

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Events

FT Business of Luxury 2021 conference May 19-20 to navigate luxury’s new normal FREE

The digital summit will boast speakers from Boucheron, Louis Vuitton, Tod’s, Victoria Beckham, Moncler, Valentino, OTB, Gabriela Hearst, Chloé, Roland Mouret, Snap and Sotheby’s, among others.

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