Luxury Daily, November 15, 2018 – Consumers buy into brand values: Balenciaga CEO

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November 15, 2018

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Marketing

Consumers buy into brand values: Balenciaga CEO

HONG KONG – Buzzy fashion label Balenciaga feels it has a responsibility to use its position and popularity as a platform for causes it cares about, according to the label’s CEO.

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Luxury FirstLook

Book your spot now at Luxury FirstLook 2019, an industry-outlook event Jan. 16 as digital change sweeps over luxury. How to shape your strategy and tactics in 2019? On hand to help are 30-plus speakers from Facebook, Google, Boston Consulting Group, LVMH’s Moët & Chandon, Lladro, Hearst’s Town&Country magazine, Artsy, Forrester, Rémy Martin’s Louis XIII, McLaren Automotive, Valmont, Quintessentially, Flont, Armarium, Perrin Paris, Crown & Caliber, Publicis Groupe’s Team One, Douglas Elliman, Vibes, Martini, Luxury Portfolio, Concierge Auctions, Euromonitor and the Luxury Institute, among others.

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Apparel and accessories

Burberry celebrates a haunting holiday with an all-star cast

British fashion house Burberry is ringing in the holiday season with a diverse cast of characters in a vignette examining the expectations and realities of family festivities.

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Home furnishings

Bloomingdale’s brings luxury appliances into its product mix FREE

Department store chain Bloomingdale’s is launching a new "store within a store" concept catering to affluent consumers seeking premium appliances and electronics, in a new endeavor for the retailer.

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Research

Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE

The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription.

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Strategy

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News briefs

Fairmont, Vestiaire, Gucci, Net-A-Porter, Aquazzura, Lanvin and experience – Live news

Luxury Daily's live news from Nov. 14 - Fairmont equips new location with boutique Internet service, Vestiaire Collective continues its growth with new CEO, Gucci hosts new exhibition during Pitti Uomo 95, Net-A-Porter hosts Aquazzura capsule line inspired by jewelers, Lanvin’s creative director of menswear departs the label, Unique experiences competing with luxury purchases.

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News briefs

Luxury carmakers, Chanel, Ralph Lauren and Moda Operandi – News briefs

Today in luxury - VW, Daimler and BMW brace for U.S. tariffs as truce nears end; Lily Rose Depp toasts Chanel’s limited-edition red No.5 bottle; Ralph Lauren Is the Queen’s newest knight; Moda Operandi names new fashion directors.

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Media/publishing

Muse at Robb Report’s Jill Newman: Luxury Woman to Watch 2019

Meet Jill Newman, editor in chief of Muse at Robb Report, New York. She is on Luxury Daily’s prestigious Luxury Women to Watch 2019 honor roll.

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