Luxury Daily, November 20, 2019 – Deloitte: Being undisruptable means connecting. But how?

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November 20, 2018

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Marketing

Deloitte: Being undisruptable means connecting. But how?

Continuing to craft fine luxury products while simultaneously answering to the incursion of luxury-for-rent, luxury online, techno-luxury, or a No Brand movement that seeks to wipe traditional companies off the map, is no easy feat.

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Luxury FirstLook

Don’t miss it: Luxury FirstLook 2019 New York Jan. 16 FREE

Book your spot now at Luxury FirstLook 2019, an industry-outlook event Jan. 16 as digital change sweeps over luxury. How to shape your strategy and tactics in 2019? On hand to help are 30-plus speakers from Facebook, Google, Boston Consulting Group, LVMH’s Moët Hennessy, Lladro, Hearst’s Town&Country magazine, Artsy, Forrester, Rémy Martin’s Louis XIII, McLaren Automotive, Valmont, Quintessentially, Flont, Armarium, Perrin Paris, Crown & Caliber, Publicis Groupe’s Team One, Douglas Elliman, Vibes, Martini, Luxury Portfolio, Concierge Auctions, Euromonitor and the Luxury Institute, among others.

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Apparel and accessories

Demand for Hermès Birkin grows as resale supply dries up FREE

With supply of the iconic Birkin bag by French leather goods maker Hermès dwindling on the resale market, demand only continues to grow.

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Apparel and accessories

Dior goes on an old-fashioned adventure for newest Baby Dior campaign

French couture house Christian Dior is taking its youngest consumers on a stylish adventure in a whimsical campaign for its spring/summer 2019 Baby Dior collection, as children's wear continues to grow.

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Luxury Memo special reports

Public relations in luxury – Luxury Memo special report

Public relations has evolved to be about more than media outreach and placements, with practitioners today managing a brand’s overall strategy and image.

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Research

Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE

The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription.

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Strategy

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Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 75,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence.

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Luxury Daily Awards

Inviting nominations for the 2018 Luxury Daily Awards FREE

Luxury Daily is inviting nominations for the most prestigious luxury awards handed out annually: Luxury Marketer of the Year, Luxury Retailer of the Year, Luxury Digital Marketer of the Year, Luxury Agency of the Year, Luxury Publisher of the Year, Luxury Researcher of the Year and Luxury Personality of the Year.

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News briefs

Jaguar Land Rover, David Yurman, Gucci, Celine, Ralph Lauren and Louis Vuitton – Live news

Luxury Daily's live news from Nov. 19 - Jaguar Land Rover provides dealerships with local marketing tools; David Yurman increases its physical presence; Gucci outfits personalized avatars in digital luxury apparel; Celine makes plans for Men’s Fashion Week; Ralph Lauren takes up space in Fred Segal for winter celebrations; Louis Vuitton to showcase cruise collection in New York come May.

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News briefs

Condé Nast, luxury jobs, Aston Martin, Chanel and The RealReal – News briefs

Today in luxury - Condé Nast taps video executive to lead entertainment division; In the Luxury Universe, jobs are changing; The must-have Aston Martin V8 Zagato for every car collector; Chanel claims The RealReal is selling fake handbags.

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Retail

Bergdorf Goodman’s Darcy Penick: Luxury Woman to Watch 2019

Meet Darcy Penick, president of Bergdorf Goodman, New York. She is on Luxury Daily’s prestigious Luxury Women to Watch 2019 honor roll.

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