| | Marketing Western influencers build brand equity, while KOLs seek sales  |  Brands of today need to focus on tapping digital resources at the core of their strategies to devise a global plan, while also catering to consumers on a local level. Entire
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| Apparel and accessories Balenciaga leans into “normcore” with no-frills film |  French fashion house Balenciaga is turning to a lo-fi technique to give its latest campaign film an aura of authenticity Entire
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| Luxury FirstLook Register now: Luxury FirstLook 2019 New York Jan. 16 FREE |  Book your spot now at Luxury FirstLook 2019, an industry-outlook event Jan. 16 as digital change sweeps over luxury. How to shape your strategy and tactics in 2019? On hand to help are 30-plus speakers from Facebook, Google, Boston Consulting Group, LVMH’s Moët Hennessy, Lladro, Hearst’s Town&Country magazine, Artsy, Forrester, Rémy Martin’s Louis XIII, McLaren Automotive, Valmont, Quintessentially, Flont, Armarium, Perrin Paris, Crown & Caliber, Publicis Groupe’s Team One, Douglas Elliman, Vibes, Martini, Luxury Portfolio, Concierge Auctions, Euromonitor and the Luxury Institute, among others. Entire
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 | Apparel and accessories Chanel highlights one of its most coveted campaign artists |  French fashion label Chanel is celebrating the life of a famous graphic artist, using visuals paralleling his interest in dance that span both digital and physical realms. Entire
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| Automotive British automakers warn of consequences of “no deal” Brexit FREE |  With uncertainty still surrounding Brexit, three-quarters of British automakers believe a “no deal” split from the European Union would have negative repercussions across the industry. Entire
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| Travel and hospitality Rosewood shares local cultures with immersive holiday travel guide |  Hospitality group Rosewood Hotels & Resorts is curating exclusive activities for its annual gift guide, as authentic experiences become a bigger selling point among guests. Entire
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 | Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE |  The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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| Strategy Subscribe now: Full access to 75,000+ articles, reports, videos and images FREE |  Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 75,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
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| Luxury Daily Awards Inviting nominations for the 2018 Luxury Daily Awards FREE |  Luxury Daily is inviting nominations for the most prestigious luxury awards handed out annually: Luxury Marketer of the Year, Luxury Retailer of the Year, Luxury Digital Marketer of the Year, Luxury Agency of the Year, Luxury Publisher of the Year, Luxury Researcher of the Year and Luxury Personality of the Year. Entire
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 | News briefs Tiffany, Saks, Valentino, Lightbox, Asian travelers and Juwai – Live news |  Luxury Daily's live news from Nov. 28 - Tiffany Q3 sales up 4pc; Activist HBC investor pushes for Saks sale; Valentino eyes growing Chinese ecommerce via Tmall debut; Lightbox picks New York for premier pop-up; Asian travelers value shared experiences; Juwai seeks to guide Chinese consumers in cross-border education. Entire
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| News briefs Roberto Cavalli, daigou, Kering and real estate – News briefs |  Today in luxury - Cavalli to grow design unit with luxury project in Bahrain; Luxury in limbo: 3 daigou on their strategies amid China’s crackdown; Kering to double budget of its corporate foundation; Secret luxury homes: How the ultra-rich hide their properties. Entire
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| Travel and hospitality Preferred Hotels & Resorts’ Michelle Woodley: Luxury Woman to Watch 2019 |  Meet Michelle Woodley, president of Preferred Hotels & Resorts, Chicago. She is on Luxury Daily’s prestigious Luxury Women to Watch 2019 honor roll. Entire
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| Columns War of our words |  America has gone through three different ages of survival stories, and each age is defined by what we were trying to survive against at that time. Entire
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