NEW YORK - The CEO of Porsche Design at the Luxury Retail Summit: Holiday Focus 2013 outlined the brand's expansion from seven Porsche Design stores in 2004 to more than 122 by 2012 following the acquisition of 65 percent of shares by the German automaker Porsche.
NEW YORK - A Lalique executive at the Luxury Retail Summit: Holiday Focus 2013 shared the brand’s strategy to attract new, younger consumers by maintaining its relationship with passionate brand enthusiasts.
Please register now for the free hour-long webinar on Wednesday, Sept. 25 at 2 p.m. on how luxury marketers and retailers must craft holiday marketing strategy in an omnichannel, multigenerational and highly promotional environment.
While the global economy is going through ups and downs – trouble with the BRICS, marginal recovery in parts of the EU and regained consumer fervor in the United States – luxury brands and retailers have managed to hold their own and even grow.
NEW YORK - A former Bergdorf Goodman executive at the Luxury Retail Summit: Holiday Focus 2013 discussed how the New York-based retailer found its success through curated collections, knowledgable sales team and its high standard of customer service.
NEW YORK - A Fairmont executive at The Luxury Retail Summit: Holiday Focus 2013 said that 48 percent of high-end consumers take four trips per year, while 20 percent travel more than four times per year.
NEW YORK - A McLaren executive at the Luxury Retail Summit: Holiday Focus 2013 discussed the challenges faced by the brand after its relaunch as an automotive brand in 2011.
NEW YORK - A Stark Carpet executive at the Luxury Retail Summit: Holiday Focus 2013 discussed the lessons that the company learned while transitioning from trade-only to a retail trade combination.
NEW YORK – A Forrester Research executive at the Luxury Retail Summit: Holiday Focus 2013 said that although luxury brands may be sluggish to innovate in mobile, marketers that test the medium often see consumers using mobile channels two to three times more than expected.
Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.