The authority in luxury news.

April 19, 2024

Will smartwatches, 3D printing save struggling Swiss watch industry?

Your Message Subject or Title

October 3, 2016

|

Jewelry Will smartwatches, 3D printing save struggling Swiss watch industry?
As the Swiss horology industry wades further into troubled waters, 82 percent of the sector’s executives have said they hold a pessimistic outlook for the category’s future, according to a Deloitte survey. Entire article

Apparel and accessories Prada brings literary work to the theater
Prada’s innovative four-year contest manifests by bringing the winning literary submissions to life with a theatrical company, along with a unique, reactive mobile Web site. Entire article

Real estate China’s holiday week makes gold for tourism, real estate sectors
British real estate is poised to be the winner during China’s Golden Week this year, with a 46 percent increase in enquiry rates on listed properties prior to the holiday according to Investorist. Entire article

Retail Consumer majority feels ecommerce lacks personalized attention: report
Sales associates are an integral part of in-store experiences, with 87 percent of consumers basing purchase decisions off the advice of a retail employee, according to a new report by Salesfloor. Entire article

Food and beverage Johnnie Walker’s multichannel mentorship program taps Amazon Alexa, chatbot activations
Scotch whisky marketer Johnnie Walker’s new digital mentorship program employs an on-the-go educational spin, enabling consumers to learn about the brand’s history via an Amazon Alexa skill and receive cocktail recommendations from a Facebook Messenger bot. Entire article

Automotive Alternative transportation impacts vehicle purchasing decisions
The growth in alternative modes of transportation is disrupting the automotive industry tremendously, especially with millennial buyers. Entire article

Blog Top 5 brand moments from last week
Video and brand experiences are still proving to be leaders in luxury marketing. Entire article

News briefs Kering, DFS, Porsche Design and Shiseido – Live news
Luxury Daily's live news updates from Sept. 30 - Kering taps Bottega Veneta CEO for client-centric position; DFS banks on tourist traffic with Venice opening; Porsche Design, KEF blend style and sound in collaboration; Shiseido offers immersive experiences during Toronto-wide art fair. Entire article

News briefs Dior, Stella McCartney, fragrances and Tesla – News briefs
Today in luxury marketing - Chiuri at Dior targets millennials with eclectic wardrobe; Stella McCartney releases first environmental profit and loss account; Perfume shoppers swap celebrities for niche scents like sea salt; Luxury automakers to Tesla: We're coming for you. Entire article

Columns Sheep and eagles: The 95:5 rule of marketing to UHNW globally
To reach the UHNW audience, your brand needs to be an eagle, not a sheep. Entire article

Columns Memo to Apple: When delight becomes expectation, loyalty becomes uncertain
Every year Apple met, set or exceeded consumers’ expectations for their ideal smartphone. And doing that kept consumers loyal and the brand very profitable. QED. Quod erat demonstrandum. But then the competition reset category expectations. Entire article

Luxury Daily is published each business day. Thank you for reading us. Your feedback is welcome.Please click here to unsubscribe.

Scroll below to see newsletter

CUSTOMER SERVICE: help@luxurydaily.com

Luxury Daily is published each business day. Thank you for reading us. Your feedback is welcome.