Research
April 30, 2014
Consumers respond to brand-produced content
By Joe McCarthy
Although digital media is usurping more traditional forms, television, newspapers and out-of-home advertising still hold considerable sway, according to a report by the Shullman Research Center.
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","iv":"35a06f82a53b0043cc15b20eff71d78d","s":"2b19e987050addc5"}
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