Luxury Daily
The authority in luxury news.
Aug. 11, 2025
  1. Chanel reports 4pc revenue drop in 2024
  2. Vogue Scandinavia spotlights Greta Thunberg
  3. Style.com touts relaunch in first advertising campaign
  4. Are those ‘original’ products on TikTok legit? Here’s what you need to know
  5. Ralph Lauren lifts outlook as Asia leads quarterly gains
  6. Prada Group sees first quarter sales rise 16pc
  7. Condé Nast rebrands Style.com as ecommerce venture
  8. Celebrities flock to East Hampton for exclusive ‘Saks on Amazon’ dinner
  9. LVMH sponsors Portuguese Renaissance exhibit in Paris
  10. Pomellato names actor Joey King as newest brand ambassador
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Internet

NFTs must be thoughtful, multifaceted: Balmain CMO

May 27, 2022

Balmain and Mattel released three one-of-a-kind Barbie x Balmain NFTs which were sold at auction through Mattel Creations as well as a ready-to-wear line. Image courtesy of Balmain

 

By Katie Tamola

Non-fungible tokens (NFTs) — like most effective tools — must be thoughtful to be successful.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Chanel reports 4pc revenue drop in 2024
  2. Vogue Scandinavia spotlights Greta Thunberg
  3. Style.com touts relaunch in first advertising campaign
  4. Are those ‘original’ products on TikTok legit? Here’s what you need to know
  5. Ralph Lauren lifts outlook as Asia leads quarterly gains
  6. Prada Group sees first quarter sales rise 16pc
  7. Condé Nast rebrands Style.com as ecommerce venture
  8. Celebrities flock to East Hampton for exclusive ‘Saks on Amazon’ dinner
  9. LVMH sponsors Portuguese Renaissance exhibit in Paris
  10. Pomellato names actor Joey King as newest brand ambassador
VIDEOS
More Videos

MORE IN Internet
‘Gen Z is looking to reconnect with the world around them’: Pinterest
Sofitel makes TikTok debut with episodic campaign
Tod’s links My Gommino collection to digital passport program
Hublot wraps immersive online watchmaking experience
Estée Lauder Cos. creates AI Innovation Lab with Microsoft
Amazon explores luxury resale, launches new campaign



RECENT ARTICLES
Ralph Lauren lifts outlook as Asia leads quarterly gains
Diamond prices decline amid US tariff uncertainty
Celebrities flock to East Hampton for exclusive ‘Saks on Amazon’ dinner

Luxury exhibitors to unveil new concepts at Monterey Car Week
Off the Cuff: A Q&A with Vispring’s Clare Schifano
Ferragamo transforms Italian beach club in branded takeover