Travel and hospitality
March 28, 2019
The Oberoi, New Delhi. Image courtesy of Oberoi
By Sarah Jones
Hospitality group Oberoi Hotels & Resorts is putting the emphasis on its employees in an updated brand identity based on consumer insights.
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","iv":"9ea6b7456232551d0039e7473cb280c8","s":"4a197c22dd1b5619"}
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