Research
July 27, 2012
By Rachel Lamb
Consumers who expect and even require an omnichannel presence from brands are those that made up approximately 71 percent of gross sales last holiday season, according to the 2012 Holiday Trend Report from Epsilon.
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","iv":"01823e51b7b6192c94f9334a3d7bb570","s":"8dc94b63f04077db"}
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