Multichannel
November 29, 2010
By Rachel Lamb
Home décor ecommerce site One Kings Lane is hoping to expedite and increase merchandise sales during the holiday season with the launch of an interactive shopping race and the brand's first iPhone application.
{"ct":"Y8ZAPvOMGN2FLXM86Jcivl2azGx596tNMMIuC3Y1+x4iOM2FDV+7rsBi7\/rXD\/0ykJ9uYErUJDkgzNMtzGD5GevyQvWJMgMNfmyTwvOK\/hSYwW6fnpAIYWrWuarUxnPJVdCnHD+jOWIllrWecv5cFwiK0FfuDOJbf+lOrxeYW\/u+Vc\/wX+XX+1WORuoX7gA+zklXqPiukydScw0FmPOh0ApxalA1lSpJ+p0rjltB\/q7DBkyZHb877anr6f\/KdUV5GMNzlk1wtwHV07qqrHcSrIrf+RtSSAn56lH\/DpRdOQSVyb3fR6cxg0b\/fd4RHaF\/SynqprE5XEdsM2gEg6FcdrycV57HUVYm9TIWTEDYytnLrXOfRcm383\/TwrIgD44U912iiMYMz21zfUL+cSZk7TDYgQEOKjmd9KX+Zw0X6h1LVnoxv0qlaROVJ4fpucZ5zg91Qac8pfN1ADIjKN9o9qTvyVT7gg5mMzpyOA+yWkC6K\/c9oqS61ctTBQhP6ui4RJaYOaBcf0M88hjRe6fyEQ6Eo2zmQgRXK7DUpwd+HrwpurzXq85XAii93MBxWqW\/kwMfxPEukKI0cIqSpJl67y5kTZVnraoZeSGRBEbxeOEYJm\/rtroXwI0Gnfe0hKRYc10WpAaviMW26cpxboVJomFOyDMrHheNIkaOtXyewW67ApYQpzxrWz06c1AV9\/YWkN6W4W2veksawkkmn\/Xk+\/uOAo\/MV57V4yxc1+d9NsVUJvyQqw5VyTiW4+BAJ+I6e6PTDbpGS0E66B9\/+Qill9y7FtHozkfYYgWtCJ1ivr5yn1k8B0WvWvfNfpx5jRVOp2DORk5Xq1SHPNZFGoxGq9Vh0AvrANdtmRR189DKnITyLyBGB4mAPlZe2mT6hwdr+TezZIoFj1uKpdWYAcO77Rmra9fKxyyBKMd2qtp39eSRI191PUgOcIc8zhU24uYiyPH5ao7hsDTrxaH3k4XgY3Rez4AKDmdd3ieIfVUWG6IaGcjPhWNuGKCLiWXjRZJsX+pCeENtJbPUq5QMCnrDjUDlO6Lu7Nq3HAuDs5XVGRDfXR8GQ7I9DUNPD022cNzefOuUz2U90L9WstOKHDQBLrPkwjcsPH\/wTo53KCnK7VHUPFZmAsW5J4RVtoCpqv8zzpIyI1+Ur6m2jxu+kjluCuB3bGgEWJB8NpUOyUyyXzX1yYkNOypKglHPjnGPWShSAS80NEhmVi1Eq8fDUXtUtzY5N+yboCHdyZujz2vFuz9Os1NuWWfe9DEtD88wJxB1hPn5dXhS3ovYIO56yRBHl0rkt4TwNYqPM7m8F7zq53gGBjzj\/20oVezttYgzXtY7qMT2eo8HUOh\/YfM8Qfmt\/UiEtHKwXNSSeoKmAktY1l2N74tXi\/VwaRI4V542PWXFYBZKtyhAdjGNjkWvL7OnXJ\/S6oZKkZd7L14hlirN9kYYgr7R++7SXOxTsounj\/8IUIux4o8Fm07bM8F0hy3z7\/kY96do1Tfwn9UVHLwZy3+Lqzha\/uTZlYjaHkh9s1pwOrduNUpsw2yEzFXU3n\/HUYARVN1cI9SrfGbtCqq5UGz7i3Ms05NGjDc9jqf21X4dVZANdWHrBkU8EPeJ11Dmi0yXWmP6uwx2QMaeXLeniOrvKEDZ583iJD86ujXieHDY2xsL4pd\/iTAnAbNT7vJmvAFBRg2xvfQU31YjjnN4+L+18culZcAQ5Tau\/6CIrchhAeBf63j9nfjEEt8z0ngoV0wftKQj2Z9KmyHTP\/fRUU6BoZ94ikZl6eABrXZgAZQpm7uslxUx92uWZ6WH5VIkbLP6zrlJZy5vR4s7kOE3SwOmZq\/QW5d9P2vyvn49CQsZ29EKHK+0a1Am\/j4bxdpkdqXzSr5hwH1KmGe9C9VkHLAb\/r01oEHaO8cbKH6GOIXsex2a5iodBr+68+VqZUdxb1am4ydtXe7VrhZy1mnfvlBCoFRvoBdRUb6VOwbo\/9A5oX9aC\/\/1dr1LsYOH3AZkprqYUSALOnNvcUnbykKBj06uVYe6Ta3yMrMYVXGtSnhBDdAuAwvCiUrWsq8oyA5zkjcYQmg6lI6uOjDs1\/+aSpl5EsvZflqp4r94CUuIETWGO3JrbtT8kshWwh2p9qmE8uipRgPRRWwGHav066ksSRCgc6dbCJvyHQPMo0JZbp6bCvnaDNrUpMGtWP72xqu7Tyyw3JiHSQwMiaQWQGO++RsFIKODXjpyU3uSfufW\/kNDKlCAVhHYZEqRZCFpMQRHyBGX0eg8VJpW4kZ510fqTaDie3JbQkz04NtdO+69XB4ALQP7Wmj4iGu9mLkSoHXYEzTh3PhuJicTh9WYZ8QvOqJaSnRmS8THmOItnD99c2BuoCCEYiev15YZbLOzdWN31ISXo880MDjzxHXpTfe2fE9mVP3uPUwZtE5hVWFuS6PjO1IGeXjY\/UBXRiHyeGIt39nN1mJFLlJYweDUHUj\/cvYMQxtMkjT8tdde\/UjYe38VEDVf5\/X+m8wdsFDxPz2snXRzaGmwHNSGlWL\/TIMc8Mq\/OfU4k4JvbmJpdLzgwX2HEFIsm7TGnBAHGCzA3vnY3EivKi9jhzSZbc32Qs91D\/q7kUHDKTugOxvE6HJkD0p3HSBqjf50CGU5a+bBpWBrzg84K1KMMPteZTCNcrNihy7DZTislbR7wHtZXfKi92hyN5vTnFXXo3Of9gTmzzDGtKBKrwYBpz2Y64ls1Hs36VTMqQtZMCURqj7hzPs7jvpwV\/VlQSl8owjB7IXegdJNdl01o1BiwszOw2QD+t96X5F0Q2eb3hj1Ed1215TSPbvhSuNcJdRHh2pF\/agEQ\/HS0m5GAh8EvZ+qQfc1YWs1TeaFmyh7Y7Anx5Z4tdkRLi\/aw54p5mbe5KgwVeD8mE3iB\/ysbuIcPdpE0qIbupsRHzTfX5jF5kJ6WEBNnRKuv8Gno3TkVMNxEezGQWo\/pzRE4A3GBNsJN2rui7f9oU74sR6eYTWyhx2dCpqCr+B3HNsSDYx1wuY5HY+IemL8ZUyg5fKd8BLMLD5v9LtB2MoIyIu5c5qjp6HWAK3ZSe0kB+f1sJxlNVTGGwxPAMhpCw6cyIXGPEwBjL\/2kyETGuPZ1pOIyAHBKj9JghVWC4PeTr8A9CERb4G1GZMas1uKRveVXlZKbXM\/hTSJxFgmNIuUw1w+0u9b9CmFOoaP2Ykla6MNn3\/Hh4RLFSIo2rvk+PwrzsGSlVpVc4fki+7XzjWCzgTAixMuIdHE5J8n48NuSh1u+6QvYDk+L15SKdV3bMhdK1t6W+3Ibt0fRc\/L1Nke1PMXZtu0Wl0pkLCtUBasin26rgTmiI0DoHecJs27FsredciQ6DWoStMMq8hS5+GdlOXxSVu6\/h9UrEAbsG\/nObvPNXkGefURpf1Torx1zLjk+SaKotmkPhrLXZxUYlSs\/v7t9nGPqmduQs+WSCmwYCYp9s0YlHCe1\/826WhN02yYcV49Szu1SrhnCUc7RfA2XHOQ0txP6DDIxHtkt+LrMCceYubpgC00nAByfzGX1G7lHnA9w2zJLTgrQ4lhftSm+TGauN4oLiU0wlJmjAhUZ9bJ0UqZ0TX9+UIu0XnT1ZUTMgrVbYTh0BwJ12Z0WcMqffJDEa+S\/VkwMzI6wUMX6cVT7ZCu2X8aACPlsg40HaAIoQGGi7jvub6zVms1XRL29CRCHV1wAielPFud8Woy2+5AgyMmMnRzbxoDjxkuu9pjiHxXJzlQiQprEH6i0UQ2CVqzYWcFBrh7JSotQs8sDXv6XZutpgGlqEPKHb6LSzscHQL2r+ngkK\/fbzxp0Ql2DCIPGVzvq6\/DJ9pLrJ+a+3uR1hE6CzK9n3YV0sD33JwREdITiqqEmXMPXUJINRM2QSNI+vGZthNzHuoIoddJ2CxpmBOE7ZaISF1NZG1EtTgYKrfz4c7XsNmkVC3k+2Y5Pv8quKO+qZvoYzV9pD0AwTPDK92OkPQA1N29UQ+YuNdmYAWoIzvnbTkxxv1E6ndj0zrHMkU7vEZAOKcqB32iz1inRQkSrbQvqlhK8IOE+++7KKncJl62rHJ5PW9DnArib0\/AjxizQNoOYyL393oEW7enzo5gbhV8mJJ7w6dsAwerlZwjruBo3KSTQMksqsVFwn5fgYEiYpq38AoXHeYg7aLnJkLTgGzCXhHTFIwy9eXhtK6YeT4yakARUX8AeLp488Lu3jlwm7Fqf0j1FnVuKsb0HcP9wMrnf9CCrrekq9ceRivK5oyF6mVzBy1PQwHDXVE7xp7EEqBwj1V0fM1pcelBzG4VvvM79yN+OlurJlOIDurdc3G6vhABXkeLcCLlEjNL\/xuHINOWTsQjEd3giUrJfV\/2dC2CC+3aRY+ebjo4jKCd9KPOnJUN3L65fnrdkbx1218B43USBWz4YAAErpQYfn0VusQ\/7AodGpcdVHLUWoM3r4w4X4i36xl+Dcl14cEbMy11sjdhj0gPYOSR3vaoWoHA82BNRSGILv+fW\/ot2ozRPClM9+AYbqSQEbXMcu437TyHq9dfXt+38fyHHnjYeHQur0A85h2vEzTfeZcWUHVhhnxSZdGQYQ2RuFQA2ScaWv5vJKbrcjd5fY9NmiC3NtO990lML\/3yuwD80ZNjrBlT9YzU4i6X82\/dT8s9uEz\/haVn2io7mlErtQXmN71cL7ai5j5dv4eIeOnXhHL0lgeHTV\/WdQHoLZdmy8F8+J6OZ+MQKMZStyBAhxhrVvMrrC9zXaeeglN4uGB6PrJitCC70IS2mFFIMZOXUpxO1T6dIZ2awWe9opRvO38j0QFBVIw9K8B7g5sEb7rE0fG1jWlggZKqsbtHY2BefzG23X3M9g3ebwk\/IIMl97LPdF5W4z+iJHVOCe3Haao3Ynv8x7L9UDxJqrcuRYXWhUruQv5XchRd\/Am7sg2PHDYdkqScEt+9z8OSCjfyQG\/qT+cnT+K6npRrBctq+UbSQvsY8Yi58q75XW90K45tVR5wc+qm+Sgl\/J9H7aBv75L1zRVH\/toC7UVmypdpFzMKyqn+0MZi0EO4+WA6zJH2uAaN85sbeVbi9SyAJ47ySSqyKMfUEHPCZ3tdZefT1+PHtIYUycNLN7+azbN2tHeOEz9e6fMrJp\/X38iIS1QpCZsTBh0yYSVrBN5eCxykYhjcomtk0Pt\/Ad\/d+5e3AS\/AGa0C\/De2YUe1h6EVTAt5Y3l4IM7mglX\/FSRn5SQvd\/khfZRwz+C1imqaTtm9LAGy1rIinwtnAseIUEvib0ggL\/VGjRbK\/SZ1iFwDQ1otj4N8oryrbQRUafouo7qcmgA5VKK65VVc3BzLc80WQ9Bv0eccVHTAPk3dU0orXN15hW3s8GZFKPgQR\/uYx\/2ngGqPjfcgPJ9q2gOQhKfo59GbUEJyuLL0uYaApPD+abBG7v3wEuhz+ezwOGTjZJRKxhb8HuHr\/sh6Ug1vMednWZAlLDlkTgQHPPiMAIwDiLBpZSCZo1MPESjQmhhLmZaWs1r2Lrn5BFRdyDpWVlBOa\/pBm\/Ra+l4n3yonzXdaHarD4KRGdxp8xDudosH1o84S9kIPtWYjPAIYqxu6PTxWvgOkAArelHKaxbTJ+DKcVnHHuxgXc2hKynCzUVDXXpEGTrtk5zdwuqLly6Zueoqn1dyN5gBiJGVlotgdC7gGRzlBq6FUc3OTSERvCOInYUdL0mCkHKclnsOPqR\/kSTjGvm6\/Nwy\/3ITlGIAlivFIVQa5rHh4TqkARkCMcuXLG3Mk\/9Yjx75stkVKKCu9Pu5Jvws2x3D9pCiPrTaQDiKj\/pKfH6dfLAyIaDSNDDccRF3r5vOcwC\/W6np6UEeKCF0Vd7UjybJywuO232UWFqB9iGzkhTipU\/YEvNSL1aA63Tc6laswQZRue9gpyeAn5xJj00j5N5D0t0TtWpgk3pkTrT9qjGdOkW9swzqt3Lc6fPnh8g9wX7cX31cf6NlyqBuIoNQhRThkKSyMmTsT8lB9CVw33Umv56jWt+nLLAGEBPgooUbyqhgsve3nooeenBPRGPHNFsDtZwTC8ci4R\/vutvK0oMz0sbHKL7PQfmtJ\/P5niOf4Ekqy8f\/+u1JBOPQcyBI2vHg37ZxwEuzJ7N7Xc6LaqrUfd4czkZxNoAXOCy2sg6SlE1RiHb5eSMKYdB0YngJuczqIAvWqBgB5+IkJWreOKb+9VFi7C3D5HdFycz0cb747P9Rxn\/iVOzpmS4A5KLjbAC6MBJXmLiV1unr6dQ\/Hezp4IiJKp1qxI1lxCta\/C3c6Dp0R+iywubuldTIoP7xtGDcpeDrBncekbncIb7d8qEvBFIvUOAMnY3NY\/KcODfuF4Axq1SlChX0ANw9DD7viaMinK5HriJRl5en0SU860IB1Fad6TNtyKWGXV5qTHzi7AiP14QK7NBD6HXbvK4TdI4tFF1seIE+dkAxG1q94chs7QErQatpcwX6mn86V8acyXiAWxP3riv0WRUbRPtoAcuaV3Quc2NugXzjk1Duin5LK5QbnlfOyZPhEls77wrJmLpxVpz2Mrq9GMEfEWTWD0e\/b+EVFtjnldTDOR+\/lA+otbMwAnHSm19tNGjZ3RQE3MdsCLKu6u5EzbSd36vHXXq9vWpLZW7sXwNk9SS8zdH05rw0c8IzopRors1AqpLkinG5G9XMm2LeZlmDNT8nX1nTPWmmcDeJYdv586LicnjidP8I8LzMQSSoXcNe0dzSdPxKmGi1DSpgl7Pi3bnOky5sAo8QYOe63O2gqEOW3TKRa8yqQ08fOaN4olFBjQrF8cQABv7pf5CGpKPUayIPqbKLYXoCH7b+8jKix04WPpYe6r7c3A0kdRY0GD8OLdkKwC9q64r\/UnVK\/RSVsUr914sjy0pRT9WFQ+ljETbxXbyqmpf9US1D8QVpyo2ODlvutXvCmYvw2UHaYmTW9zRqt9SkAoMm96vCbHw4Sm6X5RKjqf1hVP5\/QhzT8j4xnbY0ZKRV1TDIV1ItOoad6NEkeDcVw9euwDw6Yxmj6JhavuCQlw8o0IAs=","iv":"607fa60e64f2509a239ea993ac78abe8","s":"63cdc62c1494561a"}
Share your thoughts. Click here