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May 16, 2022
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Media/publishing

Outlook 2021: Media, digital platforms key to meaningful consumer connections

January 5, 2021

Digital events are not going away. Brands such as Jacquemus and Fenty Beauty are keeping influencers engaged from home. Image credit: Tribe Dynamics Online social platforms and media outlets will be an integral part of branding strategies moving forward. Image credit: Tribe Dynamics

 

By Nora Howe

As the digital age grows stronger, online platforms and media outlets will serve a pivotal purpose in how luxury brands garner engagement.

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  1. LVMH, Nona Source, Tiffany and Twitter
  2. China’s booming fragrance market offers plenty of room for newcomers
  3. Day’s wrap: LVMH, Nona Source, Tiffany and Twitter
  4. Montblanc inspires the art of writing with ‘Haus’ grand opening
  5. Reviews, UGC now more important than ever: report
  6. Porsche turns volume up on musical creative process
  7. Burberry transforms customer experiences through digital innovation
  8. Porsche unveils nostalgic Boxster anniversary effort
  9. Gucci offers consumers stylish avatars in gaming collaboration
  10. How luxury brands can win Gen Z and millennial shoppers
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