Search Results for: moncler
European brands lagging behind US in digital prowess: L2 Think Tank
European fashion brands such as Céline, Eres and Brioni are falling to the wayside of U.S. brands when it comes to the digital frontier and consumer engagement, according to findings from a study by L2 Think Tank.
WWD Summit brought more intelligent discussions on digital, China: WWD editor
The top executives from major luxury brands both spoke and attended Women’s Wear Daily’s Apparel and Retail CEO Summit 2011 earlier this week, generating discussions in best practice, lessons learned and forward-thinking strategies in the industry.
Luxury Daily, November 17, 2011 – Affluent consumers see luxury purchases as intimate rewards: Ipsos Mendelsohn
Luxury Daily, Nov. 17, 2011 – Affluent consumers see luxury purchases as intimate rewards: Ipsos Mendelsohn
Gorsuch goes for mobile sales with QR code-inserted catalog
Luxury ski and outerwear retailer Gorsuch modernized its Winter 2012 catalog and is driving mobile commerce sales with the insertion of mobile calls-to-action in the mailer.
Luxury Daily, Sept. 19, 2011 – Harrods ups digital ante with content-to-commerce link
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Luxury Daily, June 7, 2011 – Marc Jacobs sees 2pc click-through rate with advertorial
Ferragamo, Jimmy Choo, Burberry and Polo Ralph Lauren – News briefs
Today in luxury marketing – Ferragamo plans IPO in Italy; Jimmy Choo out of the race to buy back his namesake label; A Brit in London; Polo Ralph Lauren still a pony with pep in its step.