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Dec. 20, 2025
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Retail

Pandemic pivot lessons from outside the luxury sphere

March 10, 2021

K-pop girl group Blackpink for sportswear brand Adidas. Image credit: Adidas

 

By Sarah Ramirez

Luxury labels can learn from how mass-market brands pivoted after the COVID-19 pandemic upended the ecommerce and retail businesses.

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  1. Ennismore picks Bangkok site for first-in-region SLS Residences
  2. Dior builds five-story statement flagship in Beijing
  3. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
  4. Happy Holidays!
  5. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  6. Luxury Unfiltered: How AI undermines the essence of luxury
  7. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  8. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  9. Louis Vuitton shares names of final Watch Prize contestants, jury members
  10. With ‘My Call,’ Rémy Martin finds meaning in new milestones
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