Mobile
June 20, 2013
By Joe McCarthy
Swiss watchmaker Patek Philippe is targeting affluent women through a banner advertisement on BBC News' mobile application that builds rapport and coaxes new sales.
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","iv":"777dc0ccbf21775fa5380c46234048b9","s":"9cefcb150a1a0eb7"}
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