Luxury Daily
World’s leading luxury business publication
Dec. 7, 2021
  1. Dior reinvigorates Miss Dior with latest floral romance
  2. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  3. Audi offers vision of progress in Janelle Monáe campaign
  4. Day's wrap: Alibaba, Tiffany & Co., Patek Philippe, Moncler and Highsnobiety
  5. Tatler, Debrett's Academy teach societal confidence with etiquette school
  6. Shangri-La honors Asian heritage with creative ambassadors
  7. LVMH, Elle, Estée Lauder and Porsche
  8. Gucci creates wintery, fantastical land in new Aria campaign
  9. Elle bans fur from global publications
  10. Estée Lauder added to Dow Jones Sustainability Index
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Research

Perception of invulnerability leads to highly-strategic shopping trends: survey

April 10, 2014

Affluent consumers have a sense of invulnerability Affluent consumers have a sense of invulnerability

 

By Jen King

The top 10 percent of affluent consumers have adopted a sense of invulnerability following the 2008 recession that has affected how they approach the purchase of luxury goods and services, according to a new survey conducted by YouGov.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Dior reinvigorates Miss Dior with latest floral romance
  2. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  3. Audi offers vision of progress in Janelle Monáe campaign
  4. Day's wrap: Alibaba, Tiffany & Co., Patek Philippe, Moncler and Highsnobiety
  5. Tatler, Debrett's Academy teach societal confidence with etiquette school
  6. Shangri-La honors Asian heritage with creative ambassadors
  7. LVMH, Elle, Estée Lauder and Porsche
  8. Gucci creates wintery, fantastical land in new Aria campaign
  9. Elle bans fur from global publications
  10. Estée Lauder added to Dow Jones Sustainability Index
VIDEOS
More Videos

MORE IN Research
Luxury groups with diverse portfolios most resilient in 2020: Deloitte
Millionaires in US, China share optimism, differ in spending habits
Supply chains pose greatest threat to 2022’s fashion recovery: McKinsey
Cyber Week gives way to Cyber Month: Salesforce
Fashion turns to nearshoring as supply chain becomes top priority
Podcasts cannot be overlooked by advertisers: Ipsos



RECENT ARTICLES
Day’s wrap: Alibaba, Tiffany & Co., Patek Philippe, Moncler and Highsnobiety
Highsnobiety launches multi-faceted HighArt platform
Tiffany & Co, Patek Philippe release exclusive Nautilus timepieces

Alibaba names Toby Xu as new CFO
Luxury groups with diverse portfolios most resilient in 2020: Deloitte
Audemars Piguet examines craftsmanship in new effort