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Research

Perception of invulnerability leads to highly-strategic shopping trends: survey

April 10, 2014

Affluent consumers have a sense of invulnerability Affluent consumers have a sense of invulnerability

 

By Jen King

The top 10 percent of affluent consumers have adopted a sense of invulnerability following the 2008 recession that has affected how they approach the purchase of luxury goods and services, according to a new survey conducted by YouGov.

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  1. Moda Operandi's app update brings boutique experience to mobile
  2. Bentley adapts to evolving behavior, but keeps luxury experience
  3. Luxury descends on Cannes to debut products, host star-studded soirees
  4. Childrensalon shortens purchase path to 2-click Instagram process
  5. LVMH whittles down tech finalists from more than 500 submissions
  6. Belstaff debuts Made in Japan sunglass line
  7. Neiman Marcus, jewelers, US fashion designers and BFC Fashion Trust - News briefs
  8. Baume & Mercier creates exclusive "club" in latest product design
  9. Range Rover shows off performance in game of chicken against glider
  10. Porsche produces its 1 millionth 911 model
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