Retail
June 7, 2018
Gen Z values in-store shopping. Image credit: Michael Kors
By Sarah Jones
Despite being digitally driven, Generation Z consumers value bricks-and-mortar shopping and tactile retail experiences.
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PwMhmt9gwSFqpmoIUY1yZByLEU4NyehKlN7dvsDTNzgGV2q00r0whR\/OWKVprdL4eLOuqR0oOLn44vK8MQMuZe92GDfCI7+UxBmIRItN9EnnwHmfXEc6atdIxXhdmvvA29sZJ6XlYqzwy6MY15jIv+tysqcrtrU4ylS6xq+sW8AMF+p0O7jtI7OHdlB+eiuLZEgxoK2D5T74WO5uvS1D77Czx\/d7f5sAhOAIevDfToQEx\/0XnbTUys+j86LwNh\/q+i8YRVUmTK5BgdhbTTp6D1FcuDoApUlSqstTBnorDjRChR2PUY341rqkCmf4C6x3xoYxz3rEGGk2Bu6z0t1vc1f+XLbahqJDBkeO\/ZaPUVdFMTWQvLvdOO+wPdD7UOkF0L7vumI+NELVajCUuBLKKJyhtM+hKXMAUYNIr2qivWlCVQfNC5V+ayirvm02pG6yp+MuzBrmNT0DNAQA9Owy6BbH9H8fneb9R1De7oXYJ+msAepzzWs9OAQCFEC2MmqzlnPILQ9iCdT+xmqs24R5YeFHXuM37NiXgg6+5LhULl+U\/pECwBblICsN\/tcaO+hvn3hfNK+JxyV1ldiMj59qs0d0ZmFfFs9zuIZ4IXoQVYU1oQqo0AvcIMfY3zgHVX0VlccgzZ2sF6QeCyC+RmLh1XmzcJuyQGFWYPRwwsKHOdjb43E8rlGhCpgEGPTGOsf9\/JtG5\/x99ZVzo255vNZdyu0DSD3ntgQLsactlHHawyd17SLT\/RwOvuUdYHrL8xiT1Yngz3v9N9RIXDPz2Z5YH+cxD20oglwvJVXj7nSPxeM9haBOvUWN1qna0835sxgr3VV\/4LhKQXha+YY\/DjVlm8iN4UpqQsbb6rAQn5NfTfyR7Lv75WG1Ogz74YjgNB1RAMfC5Ia1IufUKWD1gl3IKbRojK87+2LKUWNtQAVI3TF9MwWGXYs9\/tsdlJkaxpJKp8Otgl9k03fvZxa2gYojAEJWOr+CQytyg3Qvch155qzJobAsVhIRqBkpumCsjesoM565Ggq1dN\/Bi4Z4I\/oQpvBe8upslGrvPBHrn05vLx+Bm0ROysesJrO9YaNvqnEDl5wssOR27EJ+KEbM5OpprzcGTIL7rm39+LLY7dBI1eeG8xKlhQBncZxsZmIi8SuqF64YQF83cgLUkx6NHj2itOMTUZnbsk4ZOsZQ2pygm0PhE0jtyG+WREtvOlAfmkvW3FL1nwrmwQsyzVHWJq0RZMpkG6qGjqzyGanmxYIBsdE+N2zdr\/TzLGITBARDbHoyFqaxJc69pfel9RzHUiHLks+iVVeUFUuKLZpoolneQ0Y+Rm9mCYQrfmNxkJw+1Ng71n7whpZjKO+x3Hgca8izsnWP26yG\/OIjy1Lw\/XI5eedWD6dZahSOWKjRSZC3tuUzQZUY\/t\/ufcGZijkeJzgOscrDpKM5DlZuA4UoR995OgFgGqaUm9uBZ3Md2w+IbguJketUPX8X7jSsWe6eEtpydK5wB49lwo4KEumSa71KxpkcrZ3ETipZpQCQ51O\/WsiG\/Pieuc9m4emJJE+CRp9zJPHxcOzQ\/4xaxGkNzjMZkMTdk+e7hAl4G5nnoYbVRl8W8yDplTR614KYgQL8EKsojw6Ifkvn6dJ4Cm5G5nbz0W\/hS2r+2x2fuRqIg2DOZcVecioMAALM7X4i7btVLoM6B+nvV0AlZWNqdhTs2xPqy1QAo3MiBgoQLCrcZWs6jrZ71InS4vWlYQud44EcTv70IJmz2fdqEJMMZWZYfwubScw6dpzJMVwNnyxrzAkr5TOS2dEqIroBkFCj25Zp62QDpBcDh5GypJS+yQTgExIN+3pczezGLreBDtUnDfJqMu7M5zForbfB8Gu\/tXJhoyxJ2M\/z\/dYl4CCbb+YuziGU6utmXpnhRq70jt\/fIlKlGQEdyOOhDGoKc6O+xAglMpLpqAdyeEaDtf1+CiSXwVlNkwFFF+lzgD8fTlMxp0slBINKziW3nIxMdvoDnMYDRpm3Rak6HzqylJNfQZPQ5xOognavwOHQa77xeNUv\/6qm9ZyIbBJBAFlVb9lcmkG6Sizd3Nd+vtAjCG2mFVUBujHwxLfP4t1VPIur4d6jHHk\/tt6DuC8YSRkd2BZW3hQvSR8BMHnhYLkD5Wk6YaLBW6W9vm9Tucc98j50bRJozKa6Gg\/aCSKZwaiRVFNmkwtmm8xX4znEbVJ8EgHtR\/xZSy1c3KHWbwPVyq\/IKWXGmNjJJym\/Rf+xzb1Vbp1t2K0lJ3UBmSOdWcytdWQQV6uDhMlSDLQ7iVwPzfleCys7+ZqZco4XEXeG2jJH8yV9DAwNt7X8VJME9AlpsUjC+CccIGxZsM6HX9gKtcILs4HAJmFIhYWRdU69jcPpgFbHWOyeS17kMTWmu8xy2SWUud1RwVppUZU1f2UT4Fd1QOBHnoRMobWtBY0CPhesxSi\/13DC8g4FGxMgeLUaDGFkec8gEZ+8noEme1s1j38Nnh3DA+XlVqAOh2q4Yyy1Vke+g3G17vfWMsDukcyC88aojyhXYyJUunEus+6YS\/dRAe7VqMcO01y\/cONiR\/NlCI9K9Nmb5xwOyX9gY79Xmssm4FALDjVh6eljouu\/pRDd3rYiHH5nBmrT7x\/k2EAVZrwfXlUiZSYUC6DVQ0XnQ4uCnOu2g6FPB5AWuwdmeoTVHU4UFfz7aGUcy2gUabacV5XeC6IM2bMDYgeX6vcqy1XsB+6+oXaUMUX5ELGFaLOwcwXnTbzvlNM92qawVbDr4AQ1eCZbffUSW+nWWa1JG+M7x6GZV5zZbEZp0xmRvlMdjURfLlPgPMT8SkRH6GcCRQyYW83qACVVrT4mjP9EqUGeUkRPnst62rqembeGs9ylqjjezYZ3Uvo4HqNWwP0xGK2ie5BMas07DHUL35rTqL+BuT\/PHXEd\/wZ4tL4aPlIa96Dy2WqpIr5K3NnPv8RwTIj\/2ni55KWZElpz0FshsKVlPKw\/xBRFiKQ+bcVMWeE9+cPAzyP6jHZqe5W5SS\/aEoEwkWxCWAWkFTM7n\/o4QSC0Ynpf50ecRr7jz1qXqqj10UAZh4oWtW6dYb7pyr3P7tbLpRZVXrHCbLQ\/YyDGtxruvm3ZZgy7qoeY1rh46rNMxVcbPWw1GI3c1Qcv3COoBVuGUUD8lqdYUVTMNajM5OHmX7nrMg6yVaur8OFzfR0eokw4cWlZjBBDlR7Tiz12VGTcwmiTlbpUG2lMwEA+wmgtsGzL3zeJ05xc6SlGWyF4Up3uOTxTm8tUcLyRX3Qsm1aFE2ilfrn5h9H\/B2+K6vFwuMqaKPxX0Vv5gP15\/FNyI8y6MFigtYTK+Atg6OYEq8xxol7UcEatiNP8MUSKbfQDcdukYrGWUvBpjkvdVVVlqPCRnCxlc3Lmmcr+deby9CXTHChBOv2sDNFri7ZkdL2Zc9qZdMuEynxT5hAdsnOHxaPHF+QNhnKfDp39RHvDiP8nJO\/OEwMdNhT4zpId2MBunL0gtFBzJqGLX\/CkOs4xRtEDnTcCEtkrfo2HqxPgvXVDTpynzZH7D9EIKIYm6xpIEw+Es9NhPJoLd+m8tUJPZ65PE+EUIyvUr\/jtRjZtX\/jTN7Sr9fAKcbfNn2AR4ZrfzJ9IrqAjmVpz4bCk0CYoxf6lssuHgyOSbPntt8AaPMiTYdzK7pAVS6QMDmmKtKVi+v9VxT8aiZJ3xzWrvqdeb5ncQRLv3jnvwiiUJrgQsD5QXQn0bkHf3B82vypC00q\/w\/o2HnggBzJnqO7kV4Tt4LtAuYlSfd4SVpJl+4y6nvvVsEBrynxldRI7d0OGtGR5\/\/iaT3q340ogxfJNinYmgrrFW4ps1vFUjHMFt100BMOFjwCycOL4VFTdbAnNczZ452RJ\/an\/ZqSrYyyp7ICPOyTHl6KWxaFw6VM7UjS\/a0wjHpbGL6i3B2tLnOnpy1Egfyaj1EFd0V+A2l\/9MZvdaGR3oB\/YpAlQ61bAIwLrMl+XjAmp6d837yT7V6oc8sGxPV73Z8RDvwTdwG+n09K6gtSv9h6U4Dog2dP6LTUJogxKxb11YCsMfOaDE3OgM4uP+CcR5eZ6F7ExZAdyuRSatGZnOi1lGG0OoRB5l05vXPThEerVMwSHOymaK+sUnqz68u17HuMzPld8PPPJ6ecA\/QtrvSvszwsdfXZj39MdsxQyHyyBlmPJmqLIromnZknDk0\/YiWACZPGBdmqkE1Mpjs+IgxYi2lUZfWDoS2Ur9CYIYGLeu0ceDHr\/lK9qKnmivm07KX6Yl5hLx\/p3cvIcuJOLXxAoSSnpBKwIDcJGo85HUZphALVdHIzG\/vULXFWOAXBBhVVuNeBA3igeQa2KrkDSh4Nal0Tb6JBRo7akv3eY4ufCfjGfkXlhqaLyRe\/vgb9mWcS6ZI7uemOfemxMgG0aqwM+FDAY45sBG2amE9DWlB402WcMTArqswsNK0Hms5VSeVY\/A3BvqEu+Hat6kJGXcpr5wI2\/3AgqQjN3qs52g0u3urGevhT8wy95EKvTqnUn3gev7XbqUFAZGWe43Kw27IA1SpIpB7Gbi\/bav4c8hBSMu5fw6bjOFtM0\/GX5Tcz4Ked0rV0cAWdoR2RAa6WBCWVmOle4ktrtKvh0LrKFG1r9\/NVxGuKETwg7knZqjPEzSkQYkRgxRHAQHHVVy26Mif+VQcZeZY1MOiPp4mLk0b1U2p06NvfvA56GSvc5raYDpFuPV89C1QgNI\/QAAG7hp9jepE\/0Y7pOoUvbRVlO4hIjzYeEZx1z\/sM4iMn09JHz\/lvEjlug8uj+CZ30DnhNQmGs66uwcvyhxx4F3jgVV0UYayaz9RmGMqGz6mDyvRs2\/xByPviXveei\/ZKkL9Az1vit6CaS9hnoXSyoyAZYm99qa9XH1gxgP+6uY2UZmoeBovUoqeEQnzlskWWa3YFGX6+27p1ZEyv7D8AOCGxMB09NA2WDSNQFCcmCx4yFYFqd9c1GLo2d1Mffx1oEG98o8rSnrDuUjJEKfphSSlIIXBzarI2aiv5gWn+8BVziSSds5yqofv89kFgEHvMde53ltLruQMdv\/bV54dLIvwOuiiHLGgqbH28e4O2tlLd\/YMPa3GZrwENU+1JRh6AKUAa3\/J3i8uLxkxwSipHFf+hP2tJ9PistpMRIs1XgRoYZyi2gZUkydup00phEexVeNuF6REKea8b3yWZWNK8Kr5I1s4YCLQwLRVgcVa07Jht6PSNcCs0oeNuM\/5bPMaEczGIieaD9z\/XcN3n9FkN3hpQARqqEyXyJiu\/SHbgAwIFSmV8h5myNEWqFs6YcF6p1lXnDo\/cTfryR+dSVSFSkzjlDfNltA","iv":"049ca6f4db8b92c02eba9d6f30d49b2d","s":"dfb223b3cb95399f"}
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