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Commerce

Poltrona Frau taps Alexander Wang to appeal to urbanites

January 22, 2015

Alexander Wang spring/summer 2015 campaign image Alexander Wang spring/summer 2015 campaign image

 

By Sarah Jones

American fashion designer Alexander Wang is helping Italian furniture brand Poltrona Frau reach urbanites with a capsule collection.

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  1. W magazine enhances print’s fixed plane via September issue AR activation
  2. Les Journées Particulières returns as ultimate open house for LVMH lovers
  3. Louis Vuitton welcomes TV star Millie Bobby Brown as house ambassador
  4. WatchBox expands into Switzerland with headquarters
  5. Free webinar: 5 trends in the luxury goods industry
  6. Sotheby’s waves its flag, auctioning Virginia's ratification of U.S. Constitution
  7. Ruinart continues melding Champagne, art and the environment
  8. Wardrobing in China poses a real risk to fashion
  9. Dolce & Gabbana, Saks, Bulgari, Bloomingdale’s and Rolls-Royce
  10. Dior reinvigorates Miss Dior with latest floral romance
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