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Commerce

Poltrona Frau taps Alexander Wang to appeal to urbanites

January 22, 2015

Alexander Wang spring/summer 2015 campaign image Alexander Wang spring/summer 2015 campaign image

 

By Sarah Jones

American fashion designer Alexander Wang is helping Italian furniture brand Poltrona Frau reach urbanites with a capsule collection.

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  1. How Estée Lauder Cos.’ Lab Series reinvented itself for a new generation
  2. Day’s wrap: Yoox, Amazon, De Beers, VistaJet and Rebag
  3. Richemont sees double-digit sales growth across all channels
  4. Audi offers vision of progress in Janelle Monáe campaign
  5. Rebag launches first rewards, loyalty program
  6. Bleu de Chanel dives deep with new campaign
  7. Day’s wrap: Gucci, Burberry, Tag Heuer, Sotheby’s and Martin Luther King Jr. Day
  8. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  9. Estée Lauder redefines beauty with Amanda Gorman
  10. Loewe reveals second Studio Ghibli capsule collection
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