Retail
September 30, 2021
Customers simply will not follow through with purchases if they are overwhelmed by a brand’s site, according to Qubit. Image credit: Unsplash
By Nora Howe
Online shopping has notably accelerated since the beginning of 2020, but brands and retailers should ensure the customer journey remains simple and convenient to convert prospective shoppers into loyal customers.
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jjElbhewWeOcseQkrKye3muLF5QV6tE4uu8FkcLRJdTwqa\/eQQiSSb3nosBCSR+oU+E25KHJ4z6ecVZ6v80AiN8Dq1sOuglkpAEjBaw9zfYMEvGFKcLVMZWGdIZkT0ocAjdXoo\/xXTJlHydWV8bXoiVJxAEW9WMqIH3zJu0ON6CuVAaefjBDS009+jNAAdvFQoCub2x2VjkpWNVRM\/RRbnM5iC5y7A2vIA5ePX4+LcHwbO+BFiFJXtURiAysW6WS0PerZF\/tvTQg3RsDuor2cvEzpgjoa2hih3d1c0+vttcQ+\/Pb0b0hy4JsNwxkFzxj0PNjljqxgEmj7l2sn2DK3IPaIPogjSUcInEZgK0Vs6uYRaRxL9cE8RkeVsaR\/kP2ivgNIgvp7Knh+sE3lsXLr3tf9iWw7Ie2IaMYzvjjQbLfQWWx+VD5nEm8rEbJG9+5P4BO50dI6gkEfDEjKHsK9Qxkhrbqye04mXaXuwpwfeYVenkVznU6BzB+Fng6\/IGaNjsPEsV3oBM2uVlyMsqZHC5N9Vw27jTXZbdPGFAfAOlo9Wbu+YvF9lzaD57cYz459Krz8D73WtRK3oFv+S6hj6vVICuajkRh4fFhzbuZmVftKBXl8Zmuh946aIPzRNtqaok+RmYn2NV0SaoLEZlXUaXl3nBRfEOzQ01+vrr7uULaOai7M9ItNPQmH7N6cmBPqoQDQUSkkTITJQpRtc8TcWAu1lAS5NRN5lrtEhdEUH5u70YT+FOPGSM2toczPmOf9xxc60ELX27VhP3CoWNXmwL40AiQ24XUaUn6YOfL3a9F0\/zaQtj0h8eE6n3JZ8PquZOmfooUnJYGKgqUBkMAWmewrLeVSUxBDieUwbQq5JjkO2RpN+9lsZgWr7\/GGAdSAqsF5H56+8q4vI\/JpSzpHqqDHgWLxbO8ADrPt\/sWBiyIOOTS7lEWt8ojptLilXeWKOnOuQEGvKt7Vv0Og7aH68g0MGXUcrMC+oFwb8p03oQOoMn3xUgKOxskTzO9rlCJoMlLH7L6VFcRWvVQtZyES0VhZdd\/bkjKnB9fN7bjqBxQcJP7ULrtVpurFGAJT3aF8NmJNQ8\/q723KYWrsr5ZXwOBj4YcFA7gSk\/kFGpqcm44Oqi\/N9ffafoXNOBRPmEYEaIOy8JXWJXQRUb3SMbxdJHX1spZIXZFqW0LV\/qAY8I\/KGI00ybobm3xDDyBSd\/Esph\/\/JysjXyJLr7xRwVwWTYpWws8XpVMlzMAlAmbeu\/nYxBVoXz+03vCMpQ+6QAwaGosMf0V9P+JxnHT6PDeBDf6tAARp8GtysNddXTEF3KDHiKOJKsP+x20S5EwXzIGz12j4MIogSj8G6+\/c\/LattDjfuRUo5BxDpobJ+QhUh+q\/PCbaes6OiYhRldiutU8v7fKt7WO1daEHLRvZs2iZd5V2cyKW4KNLIJUSsYWfFVQLuW3K4MJ9uKjIa3v2N085yP6URxTghTiFPr2YYyC65iSB8pf+kITj98E2fiAL6eSOYC2ThdSKXRPWxpSln5bDE908J8JxqaCYgdJaIc2kihnbTPCS2KP6GzbEh+CHotcpyq0FVgKVWCftf6cMiivaB30ZI9wR7NouZcEsQQ9I1mRiEaPvlgrnT6m06bcs3sNfFtQdPlAp9GW9UmGlNy0QTjQXMCSnMQPtLD26bsGHCuoeIB0ohnuvjEpVEtVcG7r85egjXSPvwTn1QOAJvb7PStp79OhgPjKgg\/5PlSxSL7xmMRBLqFN1MVYqfDJz7nk\/4r5qBAYWO3cze11NKYHWEGEeKMBbpazIo6+o2WFK9DFZ4j8GOAKDCPDs0GydnRWnshY4RUSFKcn9XSPOwWAH8Dnpxy3KsyyjljJI2stft\/CkOdHdlhNwrScf48Y61qs8EnVeRjJpSlWKrKFJa7f+w72VAR0mvMOerBHuvPLLJIG5BcFpAfajxCirUHN45PUUlGmiD+UI0J7WtvpkgH8HZKqJvP1NNMPLci6VRIslxug+E9FbiqmQ1Wxun5Mt5c5BtnF7RnDjnD9etEsoMbr5yW+hx66p8MMRg7RioX0G3a79cqvq1n40gW9bCLhaOS8MlvubdlPaHoJMPK0XfOw3yiKkP7j8+LRqh\/7ss\/CT9cO31+vd0Iv5uWtxw19ewKewJ+4xIBoQ2+su5HIc2kNNJma6OfaLWxn4KWN26DwqAh5WH1gAb1HLOEZ7ookDSvdUuiiWZ+8KcaVlnd4eP9WG\/4Bh0dgFOef8b1LkcqqtWyFyDjipqSiMTb2yzNvSEiyY14eaeBVfKNvWdhkS9tZKoF9HDzXweQW1gsfn2VkuxIQMS\/mx9a4ZOivn5V44hK50MZJeQZV2BsqLLPQn4sjyxV1sW6yyVKv9Tsg+pkEG4mJIg80ZlfnuWDZUWj5P\/vUw2q46F1gveyj9YmS9zHexmP8z+Ln\/f5gobgrmEzI8jwc3QtXAq7Ef76IVLcsCINOtI7y9h5lN9ABvp+6Sns\/XFgcirKllxXJHnH4pn2cbxbHmO9xgdCBXKKGqVlcuBreNbaSebNzzD5NYnh0HAbm+LZPh0j6o10VmkrQKU7yx88ogMuCTvHMuhA4ZWNnb1hCYFyjEXbiy\/m\/ZpM6sTpKa76FeCdGKqlXrI+PIYTCpO9cPKwi+n9ER7NxCyjgFgoUb0bINdbek9TN\/66ErDEip3zDxEO6zm50gvvi7yQzCiTpmtmKi+ShQD0H9kd5A21+EyE6UKLX+r4m5ELPM59LnuoPqAiVo2E\/Ig1ohDzIQHf5kZvgtajQH6iJ18HnUEp1fEvKGifjb1tDAb1I90eoVQWmEEY7A2ndDLRSmVOziz+7A9b40ZT1pE52yth91edjqkLTqMsb\/OK3kFk6yJIRV0+zLhmpOpexzdZtUIYdr8yLhFqzKYWSXrGGGds8RhHVzacfPoiDok7VVdHP+BLJsWVYE0lif3QVQ9ZR8bkZMxEhmXMhHqCKSZkSoTnEWL8h4wWTkTIq+P7HwY3VNweTdpuxNZnuFLWiMcc78Ve6xZFlhLlaNiqwIFsz84tKDJZ6P4UZcsFSH2jsC1+Ghd\/vyRzpvQ9ZP\/X39KkWIddxS6aLZ60HuquQwRcHdnkieE2YYJYSJZNJJJcD2oYjZlGwi8AQ+hfulLWWIR80eR\/Q7mLG2u+WdcgHPXbrPIIQDi\/NjShs9pyGtat\/J1zHAFVX7GerGa0volUA7r3ZQ1P+fdzQDBzcdvf2rE8Iv96Md6DegsAcCS0DQCCQq95PGbsdKUx6IKUbv2KF3KQTYbEkfZvo60fzpMp5pF+ZKSwatSDSCyGEKDNbypGfXWi4G6QoHfgjq\/chkMLZov8FOJSAms9dc4zmH3F4LmQltPMIpyEtjzzOvXjHz7TgbZ6hI25RplbGnd8qyAA4wsgHDamqScnZMBE5fNSGsVt59B1mH\/qC2\/ML81IQuKMbHyN9OFkvBvU4\/SbuR1R\/FLJS51esEqSh9+0n19L9omL2T8vQJ3mNHE0BJ\/xAVKdFN3Zo81MIv6pRpVpsQZ1bB2uVkpR0Y0dKJunD78EO+cssnDKVyAtWfZOfvWMCrQariihzQg6WRuZHAmp0B3adfqpfaaSppX5ZdYAwOQKooveOKHy65VmCEaUxc1ZQYuu\/AoMckBQMeayBJ\/F05jjGFDkLwB57oXujcb95Xxe7JDEDvvb7YiXIL6MlMXa9Tgvdv1YC+8IhuJ45JARSK7WUfFm7Ug0iP4MrB4vYehtimUvmHj9z9nfTHn2TyiETa4gB\/58GHPbVwm1VB\/EXOdcGuqgPERA2HsVktlL\/sMHVO0t7LU7IjSkhbAA4x7Wya6PAVrJjnitZQx4p0Vlji6ndmpEk2MJMtA+Q\/X70r0GND2eYTv8+EjLiOUXWHDnYrzMYqEE+sLMFxIgtvTTt053yrlIgLL\/m9HgzUmOAcCgF7Sf63X1jiOUKNeMweI1oE+ovtO2HCoG7we7UNrkvcXaJxoO54YiFzfJWM7WMcspxfDRb\/WhRSP+vbYM1PyLoXrkVGBBhLu1tZWIkt4t8KnihHVaScVmQzQblt6C4l9KKmyfJb2G2dB5TsHYmEeEiu0rhC3mrRfnYaupXWK+W\/UKepx0JpdAUiYQQyjEPpyov6OJYm8fKYK\/jA+oknietsswJ\/09IJJM1Ij7uaPR\/n0zgzf0jSkviwUWZ5U5JbzcKeQIRwkthmJcXhF7UQ5rCzkhAjhNCp\/zvgqoslKOrGemG9EN4TV17tE\/vH5Zuzz+OCMlfAr6WMC7m4KdnlwMHqEK0mTfg4h20IJK9KAi1oYyTVG9ruw59TTkqe4mumvrotGpAicr\/pdl5yshTUW0ewzaOao\/Ex2HobV80iAP83IX6CN3eo7DFAm1QRWvYpFeo3H4hEmDNMHFHAUdkfXlTP+KMQBY66ZDi+RgIRYfHvBwyRujrx5dg39uJnnaHqZdNTjEf2g5VMBZi6RLAopuAw9YpoTho+jerapPvI9siABOp1Jpskp6ylQXk0QHhm6jr9MGXuFWWeNUqe7fB6nj6j\/DEzxLx1woitlVmi961T7dxxWQSYm3DvyvzFBu\/iu0Jke6nTzMpJbGq3y+NMynZWJXHxKbYK3JgN5XmJ47R2lthhJXA9zPtW2oDhbj8JBMF48xcPN5n+0ZjSwRyyB462gGJ5fGK5iXiUVo13dsPYBy+shPdvsFGoSBnsK8dmMAv85IM3Fy6qGuIwj\/E20AL8Di3KaPpxSrCFKRffRNXVtGrbUmy5flO1JtqYwJkcma9dOzdGI3QxVieZ3\/bDwOtUA2JlhBp+6EAHUf8gpfurZq+z4BMVhhm0jiQ0dL5d0tPH62B451pChw9ePOtwwmggo3p026ejaa3\/8K8GSXjfOyD4h7XBhK+4WQHx0zyw\/jG5k\/KFj\/v7KOE3UoAnb\/pm6Mf0dyAs2P2b3JtWZEu\/HiidAIjdRYEG\/dmMX2fIs4Bf8WkzhF+9iNnohO34H8XP+nhX9Ty2Ko3aRLX+arJDWt","iv":"f75c3a9e762724b834da298b2bb8c608","s":"5e23abec0bba3cc0"}
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