Retail
September 30, 2021
Customers simply will not follow through with purchases if they are overwhelmed by a brand’s site, according to Qubit. Image credit: Unsplash
By Nora Howe
Online shopping has notably accelerated since the beginning of 2020, but brands and retailers should ensure the customer journey remains simple and convenient to convert prospective shoppers into loyal customers.
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","iv":"af15047f769e2e3f8896365941f98c44","s":"f9b86b3333cbe09b"}
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