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Sep. 25, 2018
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Retail

Pop-ups answer experiential yearnings, lead to discretionary spending

November 17, 2017

Moby Mart is a self-driving, staff-free convenience store with an artificially intelligent hologram as your guide. Moby Mart is designed to eventually deliver to different locations on demand using self-driving technology, and take itself back to the warehouse to restock. Image credit: Appear Here

 

By Jen King

Luxury brands commonly leverage pop-up shops to tap into consumers’ penchant for experiential retail, but how does a brand source a vacant storefront for these temporary activations?

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  1. Day's wrap: Neiman Marcus, Rolls-Royce, Michael Kors, LVMH, Longchamp and Chloé
  2. Beauty industry booming, but evolving: Fashionbi
  3. Gucci goes gothic in biblically-inspired cruise campaign
  4. Sertraline 100mg Online — Purchase generic Zoloft Without Script
  5. Mobile shopping and in-app sales on the rise: Criteo
  6. Creating holiday experiences in-stores will be vital this season
  7. Day's wrap: LVMH, Farfetch, Michael Kors, Swiss watches, Perfect365 and Madison Avenue
  8. Tapping India’s luxury potential amidst business and creative disruptions
  9. LVMH will resurrect Jean Patou with Guillaume Henry
  10. Luxury looks to clean beauty to navigate new personal care
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