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May 13, 2025
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Sports

Porsche cuts ribbon on esports facility in Cologne

May 7, 2025

The new facility features a tailored lighting situation to aid the players in the sport. Image credit: Porsche The new facility is now home to the six-member Porsche Coanda Esports Racing Team. Image credit: Porsche

 

By Kiran Gill for Luxury Daily News Service

German automaker Porsche is prioritizing esports, establishing a new tech-forward racing HQ in Cologne, Germany.

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  1. Burberry honors roots, presents spring collection at Highgrove Gardens
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  3. United Airlines reveals new international business class suites
  4. Assouline debuts home fragrance, decor collection
  5. Rimowa opens New Bond Street flagship
  6. Lexus spotlights craft at NYCxDESIGN Festival
  7. Diageo to serve as spirits sponsor of FIFA World Cup 2026
  8. Bugatti opens design center in Berlin
  9. Collaborating with actress Gwyneth Paltrow, Genesis rides members’ club wave
  10. Positive Luxury launches supplier recognition program
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