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April 30, 2026
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Marketing

Porsche No. 1 valued luxury brand worldwide, as Cartier swaps with Louis Vuitton for second place

October 24, 2019

The Porsche 964: a classic whose DNA runs through contemporary vehicles from the marque. Image credit: Porsche The Porsche 964: a classic whose DNA runs through contemporary vehicles from the marque. Image credit: Porsche

 

By Mickey Alam Khan

German automaker Porsche was named the world’s most valuable luxury and premium brand, growing its brand value by 54 percent to $29.3 billion.

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  1. Burberry crowns student winner of Reimagining Materials competition
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  3. Luxury Unfiltered: Luxury's listening problem is worse than the industry thinks
  4. ‘Peninsula Time’ platformed in dedicated campaign film
  5. Proceeds from new Prada collection to fund artisan training in India
  6. Tag Heuer goes Hollywood with 'The Fall Guy' sponsorship
  7. Luxury brands launch crossover ambitions at Milan Design Week
  8. Men spend more on luxury, but shop the same amount as women: report
  9. Off the Cuff: A Q&A with Wheels Up’s George Mattson
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