Mobile
April 24, 2012
By Rachel Lamb
German automaker Porsche is upping its mobile presence through the incorporation of QR codes on its print advertisements, bringing consumers to a video that allows the brand personality to shine.
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","iv":"01eaf0324036eb0a3d382d745bcc8eac","s":"35bbd5bfa0a3cca5"}
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