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Dec. 5, 2025
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Fragrance and personal care

Affluents flock to spas as self-care becomes top priority

June 14, 2021

As COVID-related restrictions lift, luxury consumers are seeking ways to look and feel good. Image credit: Getty

 

By Nora Howe

Affluents are eager to return to in-person pampering, after COVID-19 restrictions forced consumers to adapt to at-home skincare routines and virtual wellness checks.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  3. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  4. France welcomes first Case Loewe location
  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
  7. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  8. Miu Miu channels athletic aesthetics across global retail grounds
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