Luxury Daily
The authority in luxury news.
March 20, 2026
  1. Marriott’s Luxury Group launches artist residency program
  2. Puig appoints new CEO
  3. Sephora teams with F1 Academy
  4. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  5. Park Hyatt crosses into London’s residential market
  6. Loewe presents creative directors’ debut collection at Bergdorf Goodman
  7. Lamborghini launches exclusive activation in Fortnite
  8. Saks Global draws additional funds from $1.75B bankruptcy financing package
  9. Men spend more on luxury, but shop the same amount as women: report
  10. Dior stages South Coast Plaza pop-up
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

Prada draws on comic book characters for spring campaign

March 29, 2018

Prada's Real Life Comix campaign. Image credit: Prada

 

By Sarah Jones

Italian fashion label Prada is turning models into graphic novel heroes in an advertising effort that blurs the lines between fiction and reality.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Marriott’s Luxury Group launches artist residency program
  2. Puig appoints new CEO
  3. Sephora teams with F1 Academy
  4. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  5. Park Hyatt crosses into London’s residential market
  6. Loewe presents creative directors’ debut collection at Bergdorf Goodman
  7. Lamborghini launches exclusive activation in Fortnite
  8. Saks Global draws additional funds from $1.75B bankruptcy financing package
  9. Men spend more on luxury, but shop the same amount as women: report
  10. Dior stages South Coast Plaza pop-up
VIDEOS
More Videos

MORE IN Apparel and accessories
Loewe presents creative directors’ debut collection at Bergdorf Goodman
MCM begins year-long 50th anniversary celebration
Global luxury market to grow by up to 4pc in 2026: Kearney
Dior stages South Coast Plaza pop-up
EssilorLuxottica hosts vision innovation summit
Creative director Marco De Vincenzo steps down from Etro



RECENT ARTICLES
Park Hyatt crosses into London’s residential market
Loewe presents creative directors’ debut collection at Bergdorf Goodman
Coty shakes up board, announces resignations

Patrón teams up with filmmaker Guillermo del Toro
MCM begins year-long 50th anniversary celebration
Marriott’s Luxury Group launches artist residency program