Italian fashion label Prada is considering the collective experience through everyday movements in its latest campaign.
Titled “Prada Motion Pictures,” the maison’s fall/winter 2025 campaign considers the nature of motion as a mixed-gender cast of models, including supermodel Kendall Jenner, is seen in a state of constant slow-motion activity. Designed by co-creative directors Miuccia Prada and Raf Simons, the initiative explores themes of collectivity and freedom.
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","iv":"f527cdee2e866aa1b016163a1a34cff4","s":"d2e4643942f3974f"}