Italian fashion label Prada is considering the collective experience through everyday movements in its latest campaign.
Titled “Prada Motion Pictures,” the maison’s fall/winter 2025 campaign considers the nature of motion as a mixed-gender cast of models, including supermodel Kendall Jenner, is seen in a state of constant slow-motion activity. Designed by co-creative directors Miuccia Prada and Raf Simons, the initiative explores themes of collectivity and freedom.
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","iv":"bb6714f6773cf2c9e7df334812e2bf3c","s":"74a655577cdcbb5d"}