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April 4, 2020
  1. Day's wrap: Lexus, Aman, LVMH and Alexander McQueen
  2. Vacation destinations on the cusp of change are most desired
  3. 71pc of affluent parents opt to upgrade accommodations for family trips
  4. LVMH drafts Sephora, Moët Hennessy, Kendo, Fresh, Starboard, DFS and Marc Jacobs to help with US virus effort
  5. Swiss hotel chain Aman offers meditational tips from house specialists as world frets over COVID-19
  6. Lexus, recognizing mood, switches all US promotional advertising to national people-first effort
  7. Four Seasons, Belmond lure homebound consumers with virtual events
  8. Marketing during the economic downturn
  9. Jaguar Land Rover, Net-A-Porter, Pomellato, DoDo, CARES Act and Capri Holdings
  10. With no trade shows, ramp up PR, content marketing and digital outreach
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Automotive

Premium automakers exceed sales expectations in 2018

January 11, 2019

Rolls-Royce Phantom. Image courtesy of Rolls-Royce

 

By Sarah Ramirez

Luxury automakers including Rolls-Royce, McLaren and Mercedes-Benz all saw record growth in 2018, but will the trend continue amid economic and political uncertainty?

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  1. Day's wrap: Lexus, Aman, LVMH and Alexander McQueen
  2. Vacation destinations on the cusp of change are most desired
  3. 71pc of affluent parents opt to upgrade accommodations for family trips
  4. LVMH drafts Sephora, Moët Hennessy, Kendo, Fresh, Starboard, DFS and Marc Jacobs to help with US virus effort
  5. Swiss hotel chain Aman offers meditational tips from house specialists as world frets over COVID-19
  6. Lexus, recognizing mood, switches all US promotional advertising to national people-first effort
  7. Four Seasons, Belmond lure homebound consumers with virtual events
  8. Marketing during the economic downturn
  9. Jaguar Land Rover, Net-A-Porter, Pomellato, DoDo, CARES Act and Capri Holdings
  10. With no trade shows, ramp up PR, content marketing and digital outreach
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Day’s wrap: Lexus, Aman, LVMH and Alexander McQueen

Swiss hotel chain Aman offers meditational tips from house specialists as world frets over COVID-19
LVMH drafts Sephora, Moët Hennessy, Kendo, Fresh, Starboard, DFS and Marc Jacobs to help with US virus effort
Alexander McQueen finds new way to engage fans with McQueenCreators