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Travel and hospitality

Princess Yachts unveils new brand identity

September 30, 2024

Attention to detail and prestige craft are at the core of the campaign. Image courtesy of Princess Yachts/IPG-X Attention to detail and prestige craft are at the core of the campaign. Image courtesy of Princess Yachts/IPG-X

 

U.K.-based luxury yacht manufacturer Princess Yachts is reinventing itself as it looks to the future.

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