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Research

Print auto brochures still influential despite digital marketing craze

March 30, 2016

BMW i8 BMW i8

 

By Forrest Cardamenis

Even as digital mounts a speedy takeover of the marketplace at various points of the purchase journey, brochures still have a place in the automotive world, according to a Foresight Research Study.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  3. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  4. France welcomes first Case Loewe location
  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
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