Retail
July 22, 2019
Printemps’ summer campaign follows a couple exploring Paris together. Image credit: Printemps
By Sarah Ramirez
French department store chain Printemps is celebrating the spirit of summer in a multichannel campaign that helps consumers discover Parisian culture from a new perspective.
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","iv":"36ffe120d48ae0ac7e7d74d0de1dd0fa","s":"79c5a92ef36c5d05"}
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