Luxury Daily
The authority in luxury news.
Jan. 18, 2026
  1. CEOs link sustainability initiatives to business value growth: Bain
  2. Tiffany’s Blue Box Café enters Mainland China in renovated Shanghai Tiffany store
  3. Balmain embraces pharaonic symbolism, hieroglyphs in edgy midseason effort
  4. Luxury Unfiltered: The true cost of cutting luxury prices
  5. Gucci studies connection in spring/summer 2025 campaign
  6. Off the Cuff: A Q&A with Raffles & Fairmont Hotels and Resorts' Omer Acar
  7. Vestiaire Collective renews 'Parlez-Vous’ campaign
  8. Longines relaunches PrimaLuna line with personal message
  9. Valentino Garavani and Vans present AI-generated campaign
  10. Bloomingdale’s creates shared moments in holiday campaign
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Retail

Protectionism, nationalism pushing business to adopt localization: A.T. Kearney

September 5, 2018

Shiseido is one of the luxury brands taking a localized approach. Image credit: Shiseido

 

By Sarah Jones

While globalization was the prevalent growth plan in recent decades, geopolitical movements are causing companies to adapt to a more fragmented world with market-specific structures and strategies.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. CEOs link sustainability initiatives to business value growth: Bain
  2. Tiffany’s Blue Box Café enters Mainland China in renovated Shanghai Tiffany store
  3. Balmain embraces pharaonic symbolism, hieroglyphs in edgy midseason effort
  4. Luxury Unfiltered: The true cost of cutting luxury prices
  5. Gucci studies connection in spring/summer 2025 campaign
  6. Off the Cuff: A Q&A with Raffles & Fairmont Hotels and Resorts' Omer Acar
  7. Vestiaire Collective renews 'Parlez-Vous’ campaign
  8. Longines relaunches PrimaLuna line with personal message
  9. Valentino Garavani and Vans present AI-generated campaign
  10. Bloomingdale’s creates shared moments in holiday campaign
VIDEOS
More Videos

MORE IN Retail
Google to power AI-native purchases
Fendi launches Lunar New Year pop-up in Shanghai
Saks Global files for Chapter 11 bankruptcy protection
Louis Vuitton marks monogram anniversary with NYC pop-up
Visa reports 4.2pc rise in US holiday retail spending
Saks Global CEO departs



RECENT ARTICLES
Patrón takes over as official tequila sponsor of Grammy Awards
Actress Demi Moore joins Kérastase as global brand ambassador
Ralph Lauren seats new board member

Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
Off the Cuff: A Q&A with Virtuoso’s Jennifer Campbell
Google to power AI-native purchases