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Jan. 19, 2020
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Marketing

Quality beats quantity in luxury holiday social media marketing

December 12, 2017

Social advertising for the holidays is about connecting with consumers on a deeper level. Image credit: Miu Miu

 

By Danny Parisi

With the holiday season in full swing, brands are using social media as a way to connect with consumers and push their holiday campaigns.

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  1. Presentation decks and agenda for Luxury FirstLook Jan. 15
  2. La Perla nabs Oscar de la Renta exec Morgan Richardson to grow lingerie business
  3. Day's wrap: Wealthy worth $110tn, Jean Paul Gaultier, Burberry, La Perla, Town & Country and Saks
  4. Travel advisors are hottest new thing that never went away
  5. Estée Lauder’s fourth generation follows in family’s beauty footsteps
  6. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  7. Urban air mobility is simultaneously time saver, status symbol: Blade exec
  8. Johnnie Walker Blue Label embraces mobile integration with smart bottle concept
  9. Versace embeds instant ecommerce in runway show livestream
  10. LVMH’s Bernard Arnault is 2019 Luxury Personality of the Year
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