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Dec. 12, 2019
  1. Luxury branded jewelry has sparkling outlook amid diamond recession
  2. Tiffany’s Blue Box Café enters Mainland China in renovated Shanghai Tiffany store
  3. Burberry’s “What is Love” campaign extends to Google Lens pop-up experience in London
  4. Dior goes for gold with flashy J'adore campaign
  5. Half of consumers consider buying secondhand trendier than buying new
  6. Day's wrap: Secoo, Wealth-X, Tiffany, Burberry and Christie's
  7. Bleu de Chanel dives deep with new campaign
  8. Ecommerce versus bricks-and-mortar: Which wins the holiday season?
  9. How to keep cash flow stable when customer orders are few and far between
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Marketing

Quality beats quantity in luxury holiday social media marketing

December 12, 2017

Social advertising for the holidays is about connecting with consumers on a deeper level. Image credit: Miu Miu

 

By Danny Parisi

With the holiday season in full swing, brands are using social media as a way to connect with consumers and push their holiday campaigns.

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  1. Luxury branded jewelry has sparkling outlook amid diamond recession
  2. Tiffany’s Blue Box Café enters Mainland China in renovated Shanghai Tiffany store
  3. Burberry’s “What is Love” campaign extends to Google Lens pop-up experience in London
  4. Dior goes for gold with flashy J'adore campaign
  5. Half of consumers consider buying secondhand trendier than buying new
  6. Day's wrap: Secoo, Wealth-X, Tiffany, Burberry and Christie's
  7. Bleu de Chanel dives deep with new campaign
  8. Ecommerce versus bricks-and-mortar: Which wins the holiday season?
  9. How to keep cash flow stable when customer orders are few and far between
  10. 5 key takeaways on successful ecommerce strategies in China
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