Research
September 11, 2015
Chanel YouTube channel
By Forrest Cardamenis
Quality content remains an essential factor for videos to garner attention, but advertising is key in maximizing reach and scale, according to a new report from L2.
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","iv":"8db372c2750b0bb92b98ef8b653cf4e0","s":"a3e2afa3c1f5589a"}
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