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Ralph Lauren, Chanel push fragrance in May Vogue

May 14, 2012

 

By Tricia Carr

Luxury advertisers such as Ralph Lauren, Burberry, Gucci, Christian Dior and Oscar de la Renta are pushing branded fragrances in the May issue of Condé Nast’s Vogue, most likely to appeal to aspirational consumers.

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  1. Luxury Unfiltered: Most luxury brands have no idea who their client actually is
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  3. Swarovski, Ariana Grande release sophomore capsule collection
  4. Chaumet expands environmental efforts with WWF France partnership
  5. Louis Vuitton names second edition Watch Prize winner
  6. Waldorf Astoria restyles suites at Rome Cavalieri
  7. Printemps New York celebrates first anniversary with LG
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  10. Boucheron opens first flagship in China
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