Multichannel
October 29, 2015
Gieves & Hawkes bespoke
By Forrest Cardamenis
LONDON – Savile Row tailor Gieves & Hawkes is using digital to broaden its consumer base, according to an executive from the brand at Luxury Interactive Europe 2015 on Oct. 28.
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","iv":"5bd1a30f38f832157717303613676a6e","s":"2402e0ef8552135a"}
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